What is the cost of venting? Evidence from eBay
This paper uses data collected from eBay's website to identify why buyers fail to leave (negative) feedback in online markets. Empirical results confirm that the fear of retaliation may be an important motivation for buyers not to leave (negative) feedback, while the time and effort costs of reporting may not be as important.
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References listed on IDEAS
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- Li, Lingfang (Ivy) & Xiao, Erte, 2010. "Money Talks? An Experimental Study of Rebate in Reputation System Design," MPRA Paper 22401, University Library of Munich, Germany.
- Chrysanthos Dellarocas & Charles A. Wood, 2008. "The Sound of Silence in Online Feedback: Estimating Trading Risks in the Presence of Reporting Bias," Management Science, INFORMS, vol. 54(3), pages 460-476, March.
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