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The Retail Sales in the Czech Republic and the European Union and the Comparison of Evolution


  • Kamil Pícha

    () (University of South Bohemia in České Budějovice)

  • Leoš Vítek

    () (University of Economics, Prague)

  • Hana Doležalová

    () (University of South Bohemia in České Budějovice)

  • Josef Navrátil

    () (University of South Bohemia in České Budějovice)

  • Roman Švec

    () (University of South Bohemia in České Budějovice)


The paper deals with the evolution of the retail sales in the Czech Republic and the European Union. Retail sales are a very important element of the total performance of a national economy. The aim of this article is to analyze the tendency of the retail sales and to compare their evolution in the Czech Republic with the results of the whole European Union. The paper presents graphical analysis studying relations between the retail sales and the macroeconomic development (GDP growth rate and unemployment rate) as well as the expectations of the households. As concerns the factors of the retail sales evolution, there is some positive correlation with the evolution of the general economic performance. However, there is no provable relation between the growth or decrease of the retail sales and the unemployment in both the EU and the Czech Republic.

Suggested Citation

  • Kamil Pícha & Leoš Vítek & Hana Doležalová & Josef Navrátil & Roman Švec, 2012. "The Retail Sales in the Czech Republic and the European Union and the Comparison of Evolution," Acta Universitatis Bohemiae Meridionales, University of South Bohemia in Ceske Budejovice, vol. 15(2), pages 3-13.
  • Handle: RePEc:boh:actaub:v:15:y:2012:i:2:p:3-13

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    References listed on IDEAS

    1. Theodore Metaxas, 2008. "Place Marketing, Strategic Planning and Competitiveness: The Case of Malta," European Planning Studies, Taylor & Francis Journals, vol. 17(9), pages 1357-1378, March.
    2. Samuel Agyei-Mensah, 2006. "Marketing its Colonial Heritage: A New Lease of Life for Cape Coast, Ghana?," International Journal of Urban and Regional Research, Wiley Blackwell, vol. 30(3), pages 705-716, September.
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    More about this item


    Retail Sales; Macroeconomic Development; Households;

    JEL classification:

    • G32 - Financial Economics - - Corporate Finance and Governance - - - Financing Policy; Financial Risk and Risk Management; Capital and Ownership Structure; Value of Firms; Goodwill
    • G33 - Financial Economics - - Corporate Finance and Governance - - - Bankruptcy; Liquidation
    • C35 - Mathematical and Quantitative Methods - - Multiple or Simultaneous Equation Models; Multiple Variables - - - Discrete Regression and Qualitative Choice Models; Discrete Regressors; Proportions


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