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Watchdogs, Platforms and Audience: An Economic Perspective on Media Markets

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  • Maria Battaggion
  • Alessandro Vaglio

Abstract

The present paper provides a basic model to describe the functioning of media markets. The authors use this general theoretical framework to illustrate the key economic contributions according to the two-sided literature and the media capture and media bias approaches. Particular attention is devoted to the issue of pluralism. Copyright International Atlantic Economic Society 2015

Suggested Citation

  • Maria Battaggion & Alessandro Vaglio, 2015. "Watchdogs, Platforms and Audience: An Economic Perspective on Media Markets," Atlantic Economic Journal, Springer;International Atlantic Economic Society, vol. 43(2), pages 209-228, June.
    • Handle: RePEc:kap:atlecj:v:43:y:2015:i:2:p:209-228
    DOI: 10.1007/s11293-015-9455-5
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    1. Sendhil Mullainathan & Andrei Shleifer, 2005. "The Market for News," American Economic Review, American Economic Association, vol. 95(4), pages 1031-1053, September.

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    More about this item

    Keywords

    Media; Pluralism; Bias; Two-sided market; Press; Broadcasting; L1; L8; Z10;
    All these keywords.

    JEL classification:

    • L1 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance
    • L8 - Industrial Organization - - Industry Studies: Services
    • Z10 - Other Special Topics - - Cultural Economics - - - General

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