Measuring quantity-constrained and maximum prices consumers are willing to pay for quality improvements: the case of organic beef meat
In this paper, models for estimating the maximum price consumers are willing to pay (MPWTP) for organic beef meat, and maximum quantity-constrained price(i.e.,when buying the same quantity they bought of regular meat) consumers are willing to pay (MQCP), are presented. To this purpose, the relevant theoretical and econometric approaches are presented, based on the RUM model and on a Contingent Valuation technique.
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- Huang, Chung L, 1996. "Consumer Preferences and Attitudes towards Organically Grown Produce," European Review of Agricultural Economics, Foundation for the European Review of Agricultural Economics, vol. 23(3), pages 331-42.
- Jeffrey R. Blend & Eileen O. van Ravenswaay, 1999. "Measuring Consumer Demand for Ecolabeled Apples," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 81(5), pages 1072-1077.
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