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The maximum capture problem with uncertainty




The strategic location of servers by a firm in a competitive environment is basic in the determination or division of market shares. Let us suppose that a firm wants to locate p servers so as to maximize market capture in a region where competitors are already located but where there is uncertainty—there are several possible future scenarios with respect to demand and/or the location of competitors. The firm will want a strategy of positioning that will do as ‘well as possible’ over the future scenarios. In this paper we will present a discrete location model formulation to address this maximum capture problem with uncertainty.
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  • Daniel Serra & Samuel Ratick & Charles Revelle, 1994. "The maximum capture problem with uncertainty," Economics Working Papers 74, Department of Economics and Business, Universitat Pompeu Fabra.
  • Handle: RePEc:upf:upfgen:74

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    References listed on IDEAS

    1. Bettman, James R & Luce, Mary Frances & Payne, John W, 1998. " Constructive Consumer Choice Processes," Journal of Consumer Research, Oxford University Press, vol. 25(3), pages 187-217, December.
    2. Keeney,Ralph L. & Raiffa,Howard, 1993. "Decisions with Multiple Objectives," Cambridge Books, Cambridge University Press, number 9780521438834, May.
    3. Robin Hogarth & Natalia Karelaia, 2004. "Ignoring information in binary choice with continuous variables: When is less 'more'?," Economics Working Papers 742, Department of Economics and Business, Universitat Pompeu Fabra, revised Oct 2004.
    4. Fishburn, Peter C, 1991. "Nontransitive Preferences in Decision Theory," Journal of Risk and Uncertainty, Springer, vol. 4(2), pages 113-134, April.
    5. Robin Hogarth, 2003. "Is confidence in decisions related to feedback? Evidence-and lack of evidence-from random samples of real-world managerial behavior?," Economics Working Papers 655, Department of Economics and Business, Universitat Pompeu Fabra, revised Apr 2004.
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    Cited by:

    1. repec:spr:annopr:v:256:y:2017:i:1:d:10.1007_s10479-016-2288-z is not listed on IDEAS
    2. Daniel Serra & Vladimir Marianov, 1996. "The P-median problem in a changing network: The case of Barcelona," Economics Working Papers 180, Department of Economics and Business, Universitat Pompeu Fabra.
    3. Carreras, Miquel & Serra, Daniel, 1999. "On optimal location with threshold requirements," Socio-Economic Planning Sciences, Elsevier, vol. 33(2), pages 91-103, June.
    4. Rosa Colomé & Helena Ramalhinho-Lourenço & Daniel Serra, 2003. "A new chance-constrained maximum capture location problem," Economics Working Papers 661, Department of Economics and Business, Universitat Pompeu Fabra.
    5. Shiode, Shogo & Drezner, Zvi, 2003. "A competitive facility location problem on a tree network with stochastic weights," European Journal of Operational Research, Elsevier, vol. 149(1), pages 47-52, August.
    6. Daniel Serra & Charles Revelle, 1997. "Competitive location and pricing on networks," Economics Working Papers 219, Department of Economics and Business, Universitat Pompeu Fabra.
    7. Gunhak Lee & Morton E. O'Kelly, 2009. "Exploring Locational Equilibria In A Competitive Broadband Access Market: Theoretical Modeling Approach," Journal of Regional Science, Wiley Blackwell, vol. 49(5), pages 953-975.
    8. Drezner, Zvi & Guyse, Jeffery, 1999. "Application of decision analysis techniques to the Weber facility location problem," European Journal of Operational Research, Elsevier, vol. 116(1), pages 69-79, July.
    9. Owen, Susan Hesse & Daskin, Mark S., 1998. "Strategic facility location: A review," European Journal of Operational Research, Elsevier, vol. 111(3), pages 423-447, December.
    10. Hua, Guowei & Cheng, T.C.E. & Wang, Shouyang, 2011. "The maximum capture per unit cost location problem," International Journal of Production Economics, Elsevier, vol. 131(2), pages 568-574, June.
    11. Daniel Serra & Rosa Colomé, 2000. "Supermarket key attributes and location decisions: A comparative study between British and Spanish consumers," Economics Working Papers 469, Department of Economics and Business, Universitat Pompeu Fabra.
    12. Francisco Silva & Daniel Serra, 2008. "Incorporating waiting time in competitive location models: Formulations and heuristics," Economics Working Papers 1091, Department of Economics and Business, Universitat Pompeu Fabra.
    13. Current, John & Ratick, Samuel & ReVelle, Charles, 1998. "Dynamic facility location when the total number of facilities is uncertain: A decision analysis approach," European Journal of Operational Research, Elsevier, vol. 110(3), pages 597-609, November.
    14. Francisco Silva & Daniel Serra, 2007. "Incorporating Waiting Time in Competitive Location Models," Networks and Spatial Economics, Springer, vol. 7(1), pages 63-76, March.
    15. Daniel Serra & Charles Revelle, 1994. "Competitive location in discrete space," Economics Working Papers 96, Department of Economics and Business, Universitat Pompeu Fabra.

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