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Rewiring Business Firms through an Entrepreneurial-Oriented Strategy Making

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  • R. LAMADRID

    ()

  • A. HEENE

    ()

  • X. GELLYNCK

    ()

Abstract

Strategic entrepreneurship which merges strategic management and entrepreneurship is an essential formula for a good business. An entrepreneurial mindset (opportunity seeking) augurs well for effective strategy making (advantage seeking) to caution against uncertainty. Hence, companies must align their business along strategic entrepreneurship. Companies can sustain their business by plotting a strategy making that pays off on their entrepreneurial orientation. This research aims to provide answer to such by looking at strategy making along 5Ps: plan, position, pattern, perspective and ploy and mapping them out with the dimensions of entrepreneurial orientation to wit: innovativeness, proactiveness, risk taking, competitive aggressiveness, and autonomy. Thereby, propositions of relational constructs that stand on a firm grounding of literature are presented.

Suggested Citation

  • R. Lamadrid & A. Heene & X. Gellynck, 2008. "Rewiring Business Firms through an Entrepreneurial-Oriented Strategy Making," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 08/499, Ghent University, Faculty of Economics and Business Administration.
  • Handle: RePEc:rug:rugwps:08/499
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    File URL: http://wps-feb.ugent.be/Papers/wp_08_499.pdf
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    References listed on IDEAS

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    1. N. Venkatraman, 1989. "Strategic Orientation of Business Enterprises: The Construct, Dimensionality, and Measurement," Management Science, INFORMS, vol. 35(8), pages 942-962, August.
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    3. Danny Miller, 1983. "The Correlates of Entrepreneurship in Three Types of Firms," Management Science, INFORMS, vol. 29(7), pages 770-791, July.
    4. A. Fayolle & W. Aloulou, 2005. "A Conceptual Approach of the Entrepreneurial Orientation Within the Small Business Context," Post-Print halshs-00094453, HAL.
    5. Knight, Gary A., 1997. "Cross-cultural reliability and validity of a scale to measure firm entrepreneurial orientation," Journal of Business Venturing, Elsevier, vol. 12(3), pages 213-225, May.
    6. Lumpkin, G. T. & Dess, Gregory G., 2001. "Linking two dimensions of entrepreneurial orientation to firm performance: The moderating role of environment and industry life cycle," Journal of Business Venturing, Elsevier, vol. 16(5), pages 429-451, September.
    7. Kisfalvi, Veronika, 2002. "The entrepreneur's character, life issues, and strategy making: A field study," Journal of Business Venturing, Elsevier, vol. 17(5), pages 489-518, September.
    8. Tony J. Watson, 2003. "Strategists and Strategy-making: Strategic Exchange and the Shaping of Individual Lives and Organizational Futures," Journal of Management Studies, Wiley Blackwell, vol. 40(5), pages 1305-1323, July.
    9. Zahra, Shaker A. & Covin, Jeffrey G., 1995. "Contextual influences on the corporate entrepreneurship-performance relationship: A longitudinal analysis," Journal of Business Venturing, Elsevier, vol. 10(1), pages 43-58, January.
    10. Robert A. Burgelman, 1983. "Corporate Entrepreneurship and Strategic Management: Insights from a Process Study," Management Science, INFORMS, vol. 29(12), pages 1349-1364, December.
    11. Andersen, Torben Juul, 2004. "Integrating the Strategy Formation Process:: An International Perspective," European Management Journal, Elsevier, vol. 22(3), pages 263-272, June.
    12. Dalvir Samra-Fredericks, 2003. "Strategizing as Lived Experience and Strategists' Everyday Efforts to Shape Strategic Direction," Journal of Management Studies, Wiley Blackwell, vol. 40(1), pages 141-174, January.
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