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A Price Theory of Vertical and Lateral Integration under Two-Sided Productivity Heterogeneity

  • Serfes, Konstantinos

    ()

    (School of Economics LeBow College of Business Drexel University)

Organizational design (firm boundaries) is an important aspect of a firm's internal structure and is affected by market conditions. Our main focus in this paper is on firm boundaries - firms' integration decisions - and how these decisions interact with product market competition, in a setting where firms in the market are heterogeneous with respect to their productivity. Existing research in the organizational industrial organization (OIO) literature has highlighted a price effect, which affects firms' integration incentives. We identify a second effect (revenue share effect) which works in the opposite direction from the price effect. The revenue share effect arises,very naturally, to ensure a stable equilibrium, when heterogeneous firms match endogenously in the market, and has profound implications for organizational design. We show that integration decisions can be non-monotonic with respect to firm productivity. Moreover, depending on the market distribution of firm productivities, a higher market price can induce more or fewer firms to integrate. In the latter case, the industry supply curve can be backward-bending. Market equilibria can be ownership inefficient, with 'too much' or 'too little' integration. These results are in contrast to existing literature and generate new empirical and policy implications.

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File URL: http://dl.dropboxusercontent.com/u/162210677/RePEc/drx/wpaper/LeBow%20College%20of%20Business%20Working%20Paper%202013-6.pdf
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Paper provided by LeBow College of Business, Drexel University in its series School of Economics Working Paper Series with number 2013-6.

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Length: 37 pages
Date of creation: 26 Nov 2013
Date of revision: 06 Mar 2014
Handle: RePEc:ris:drxlwp:2013_006
Contact details of provider: Web page: http://www.lebow.drexel.edu/

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