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Innovación y emprendedurismo: Ordenando el rompecabezas de la Nueva Gestión Empresarial de la Innovación
[Innovation and entrepreneurship: Sorting the puzzle of the New Business Management of Innovation]

Author

Listed:
  • Faiña Medín, J. Andres
  • Losada-Lopez, Chema
  • Montes-Solla, Paulino

Abstract

This essay aims to clarify the puzzle of new principles and techniques in the field of business management of innovation. These new principles and techniques were born in a widely-connected world with an increasing presence of startups and innovative companies in order to meet pervasive market uncertainty and facilitate implementation of “new-to-market” innovations. The focus is placed on the implications for competitive strategy and business management of innovation. Instead of drawing on Schumpeterian concepts, we use the modern notion of “disruptive” innovations (those upsetting the rules of the game and old structures in a business or industry), as well as the principles and techniques recently developed to approach the uncertainties and costs of innovations: customer development and lean startup. We compare two paradigmatic styles of innovation: the startups’ stereotype (the American style) and that of “innovation transfer” (German-European style). Then, we discuss the main orientations of innovation policy with regard to the new industrial initiatives (Industry 4.0 in Germany and Europe and advanced manufacturing in USA) and their counterpoint of startups' innovating creativity across a connected world at the edge of an information revolution.

Suggested Citation

  • Faiña Medín, J. Andres & Losada-Lopez, Chema & Montes-Solla, Paulino, 2016. "Innovación y emprendedurismo: Ordenando el rompecabezas de la Nueva Gestión Empresarial de la Innovación [Innovation and entrepreneurship: Sorting the puzzle of the New Business Management of Innov," MPRA Paper 75479, University Library of Munich, Germany.
    • Handle: RePEc:pra:mprapa:75479
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    References listed on IDEAS

    as
    1. Christensen, Jens Froslev & Olesen, Michael Holm & Kjaer, Jonas Sorth, 2005. "The industrial dynamics of Open Innovation--Evidence from the transformation of consumer electronics," Research Policy, Elsevier, vol. 34(10), pages 1533-1549, December.
    2. Keith Pavitt, 2002. "Knowledge about knowledge since Nelson & Winter: a mixed record," SPRU Working Paper Series 83, SPRU - Science Policy Research Unit, University of Sussex Business School.
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    Keywords

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    JEL classification:

    • M13 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - New Firms; Startups
    • M15 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - IT Management
    • O31 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Innovation and Invention: Processes and Incentives
    • O32 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Management of Technological Innovation and R&D
    • O38 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Government Policy
    • O39 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Other

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