Open Innovation Characters of the Hungarian wine Industry
Instead of "closed" type of innovation and knowledge accumulation SMEs utilize the "open" way of knowledge acquiring, where they necessarily share their specific information with the partners, while being supplied with new knowledge which might be vital for their own progress. The agricultural SMEs producing traditional products use vertical and horizontal networks to overcome their deficiency in the field of knowledge and information. Wine industry is typically carried out in SMEs frame. The openness characters of innovation inbound and outbound significantly differ in the consecutive phases of knowledge acquisition, development and marketing. The effects of openness on firm progress also diverse by phases.
|This chapter was published in: Jozsef Toth & Liesbeth Dries & Stefano Pascucci , , pages 771-772, 2012.|
|This item is provided by University of Primorska, Faculty of Management Koper in its series MIC 2012: Managing Transformation with Creativity; Proceedings of the 13th International Conference, Budapest, 22–24 November 2012 [Selected Papers] with number 771-772.|
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