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The virtues of the vice of cooperation between rival firms : a simulation model to evaluate the performance of coopetition strategy in the grain merchant industry

Author

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  • Mourad Hannachi

    (SADAPT - Sciences pour l'Action et le Développement : Activités, Produits, Territoires - INRA - Institut National de la Recherche Agronomique - AgroParisTech)

  • François Coléno

    (SADAPT - Sciences pour l'Action et le Développement : Activités, Produits, Territoires - INRA - Institut National de la Recherche Agronomique - AgroParisTech)

Abstract

Coopetition is often seen as a phenomenon present in the tertiary sector encouraging the competitors to achieve cooperation upstream the production particularly in R & D. The literature suggest that coopetition's benefits occur inknowledge-intensive sectors. The aim of this paper is to explore how coopetition enables superior industry performance in primary sector. Using a simulation model on the case of grain merchant's industry in the context of coexistence between GM (genetically modified) and non-GM production, we demonstrate that coopetition enables superior performance and competitiveness in a context of market segmentation. The use of modelling enables us to compare a cooperative strategy with a non-cooperative strategy.

Suggested Citation

  • Mourad Hannachi & François Coléno, 2015. "The virtues of the vice of cooperation between rival firms : a simulation model to evaluate the performance of coopetition strategy in the grain merchant industry," Post-Print hal-01123186, HAL.
  • Handle: RePEc:hal:journl:hal-01123186
    DOI: 10.5430/jms.v6n1p62
    Note: View the original document on HAL open archive server: https://hal.science/hal-01123186
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    References listed on IDEAS

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    1. Coléno, F.C. & Angevin, F. & Lécroart, B., 2009. "A model to evaluate the consequences of GM and non-GM segregation scenarios on GM crop placement in the landscape and cross-pollination risk management," Agricultural Systems, Elsevier, vol. 101(1-2), pages 49-56, June.
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    Cited by:

    1. Mourad Hannachi & François Coléno, 2016. "Towards a managerial engineering of coopetition," Post-Print hal-01242333, HAL.
    2. Miguel Afonso Sellitto & Guilherme Schreiber Pereira & Rafael Marques & Daniel Pacheco Lacerda, 2018. "Systemic Understanding of Coopetitive Behaviour in a Latin American Technological Park," Systemic Practice and Action Research, Springer, vol. 31(5), pages 479-494, October.

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    Keywords

    gmo; simulaiton model; performance; coopetition;
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