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When entrepreneurship requires coopetition: the need for standards in the creation of a market

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  • Anne Mione

Abstract

According to the Institutionalist approach, rules are required for the emergence and functioning of a market. In this paper, we empirically validate that companies recognise the ability of norms to organise a new market. We observe that those who are most active in the development of standards are leaders and innovators in the technology space. These businesses must cooperate because consensus is needed to establish institutional standards, but at the same time, they compete with each other to promote their own technology and choose the direction that is most beneficial to them. Thus, 'coopetition' to establish norms appears to be a required phase of entrepreneurship strategy.

Suggested Citation

  • Anne Mione, 2009. "When entrepreneurship requires coopetition: the need for standards in the creation of a market," International Journal of Entrepreneurship and Small Business, Inderscience Enterprises Ltd, vol. 8(1), pages 92-109.
    • Handle: RePEc:ids:ijesbu:v:8:y:2009:i:1:p:92-109
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    Citations

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    Cited by:

    1. Magali Malherbe, 2016. "The evolution of coopetitive architecture in the emergence of an ecosystem," Post-Print halshs-01580088, HAL.
    2. Della Corte, Valentina & Aria, Massimo, 2016. "Coopetition and sustainable competitive advantage. The case of tourist destinations," Tourism Management, Elsevier, vol. 54(C), pages 524-540.
    3. Mourad Hannachi & Francois-Christophe Coleno, 2015. "The Virtues of the Vice of Cooperation between Rival Firms: A Simulation Model to Evaluate the Performance of Coopetition Strategy in the Grain Merchant Industry," Journal of Management and Strategy, Journal of Management and Strategy, Sciedu Press, vol. 6(1), pages 62-75, February.
    4. Martin Schnitzer & Maximilian Seidl & Philipp Schlemmer & Mike Peters, 2018. "Analyzing the Coopetition between Tourism and Leisure Suppliers—A Case Study of the Leisure Card Tirol," Sustainability, MDPI, vol. 10(5), pages 1-20, May.
    5. Ritala, Paavo & Tidström, Annika, 2014. "Untangling the value-creation and value-appropriation elements of coopetition strategy: A longitudinal analysis on the firm and relational levels," Scandinavian Journal of Management, Elsevier, vol. 30(4), pages 498-515.
    6. Patrycja Klimas & Ali Ashraf Ahmadian & Morteza Soltani & Meisam Shahbazi & Ali Hamidizadeh, 2023. "Coopetition, Where Do You Come From? Identification, Categorization, and Configuration of Theoretical Roots of Coopetition," SAGE Open, , vol. 13(1), pages 21582440221, January.
    7. Mourad Hannachi & François Coléno, 2015. "The virtues of the vice of cooperation between rival firms : a simulation model to evaluate the performance of coopetition strategy in the grain merchant industry," Post-Print hal-01123186, HAL.
    8. Heikkilä, Jussi & Rissanen, Julius & Ali-Vehmas, Timo, 2023. "Coopetition, standardization and general purpose technologies: A framework and an application," Telecommunications Policy, Elsevier, vol. 47(4).

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