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Esther Calderon Monge

Personal Details

First Name:Esther
Middle Name:Calderon
Last Name:Monge
Suffix:
RePEc Short-ID:pmo454
[This author has chosen not to make the email address public]
Terminal Degree:1991 Facultad de Ciencias Económicas y Empresariales; Universidad de Burgos (from RePEc Genealogy)

Affiliation

(50%) Departamento de Economía y Administración de Empresas
Facultad de Ciencias Económicas y Empresariales
Universidad de Burgos

Burgos, Spain
http://www2.ubu.es/ecademp/
RePEc:edi:daubues (more details at EDIRC)

(50%) Facultad de Ciencias Económicas y Empresariales
Universidad de Burgos

Burgos, Spain
http://www2.ubu.es/wav.cee/
RePEc:edi:fcubues (more details at EDIRC)

Research output

as
Jump to: Working papers Articles

Working papers

  1. Huerta Zavala, Pilar Angélica & Calderón Monge, Esther, 2007. "Influencia de las contraprestaciones financieras en la decisión de franquiciar un establecimiento en el sector Confección, Moda y Complementos," Working Papers "New Trends on Business Administration". Documentos de Trabajo "Nuevas Tendencias en Dirección de Empresas". 2007-06, Interuniversity Research Master and Doctorate Program (with a quality mention of ANECA) on "Business Economics", Universities of Valladolid, Burgos, Salamanca and León (Spain). Until 2008, Interuniversity Doctorate Program (with a quality mention of ANECA) “New trends in Business Administration”, Universities of Valladolid, Burgos, and Salamanca (Spain). Master en Investigación y Programa de Docto.

Articles

  1. María D. Caro-Vela & José M. Ramírez-Hurtado & Esther Calderón-Monge, 2024. "Insights into the localisation of outlets: The franchising chains," International Entrepreneurship and Management Journal, Springer, vol. 20(3), pages 2139-2167, September.
  2. Esther Calderon-Monge & Domingo Ribeiro-Soriano, 2024. "The role of digitalization in business and management: a systematic literature review," Review of Managerial Science, Springer, vol. 18(2), pages 449-491, February.
  3. Esther Calderón-Monge & José M. Ramírez-Hurtado, 2022. "Measuring the consumer engagement related to social media: the case of franchising," Electronic Commerce Research, Springer, vol. 22(4), pages 1249-1274, December.
  4. Calderon-Monge, Esther & Pastor-Sanz, Iván & Sendra-García, Javier, 2021. "How to select franchisees: A model proposal," Journal of Business Research, Elsevier, vol. 135(C), pages 676-684.
  5. Calderon-Monge, Esther & Pastor-Sanz, Ivan & Sendra Garcia, F. Javier, 2020. "Analysis of sustainable consumer behavior as a business opportunity," Journal of Business Research, Elsevier, vol. 120(C), pages 74-81.
  6. Esther Calderón-Monge & Pilar Huerta-Zavala & Jannett Ayup-González, 2019. "Effects of brand-related and market signals on franchisees’ entrepreneurial decisions: a multi-country panel data analysis," International Entrepreneurship and Management Journal, Springer, vol. 15(2), pages 573-588, June.
  7. Jannett Ayup-Gonzalez & Esther Calderon-Monge & Agustin Carrilero-Castillo, 2019. "The effects of management and environmental factors on franchise continuity," Economic Research-Ekonomska Istraživanja, Taylor & Francis Journals, vol. 32(1), pages 4059-4074, January.
  8. Esther Calderon-Monge & Ivan Pastor-Sanz & Pilar Huerta-Zavala, 2017. "Economic Sustainability in Franchising: A Model to Predict Franchisor Success or Failure," Sustainability, MDPI, vol. 9(8), pages 1-16, August.
  9. Esther Calderon-Monge & Ivan Pastor-Sanz, 2017. "Effects of Contract and Trust on Franchisor Performance," Contemporary Economics, University of Economics and Human Sciences in Warsaw., vol. 11(4), December.
  10. Leonardo Martin Mastrangelo & Esther Calderon-Monge & Pilar Huerta-Zavala, 2016. "Franchise fairs: A relevant signal in franchise choice in social activity," Contemporary Economics, University of Economics and Human Sciences in Warsaw., vol. 10(3), September.
  11. Calderon Monge, María Esther & Huerta, Pilar Angelica, 2015. "Lucro líquido do franqueado: um sinal para a escolha de franquia em época de crise," RAE - Revista de Administração de Empresas, FGV-EAESP Escola de Administração de Empresas de São Paulo (Brazil), vol. 55(6), November.
  12. Jannett Ayup González & Esther Calderón Monge, 2014. "Senales de valor de marca de las franquicias en México. Su efecto en el crecimiento del sistema franquiciador," Estudios Gerenciales, Universidad Icesi, June.
  13. Esther Calderon-Monge & Pilar Huerta-Zavala, 2014. "Brand and performance signals in the choice of franchise opportunities," The Service Industries Journal, Taylor & Francis Journals, vol. 34(9-10), pages 772-787, July.
  14. Ma. Esther Calderón Monge & Jannett Ayup González, 2008. "La Gestión De Marca Con Orientación Al Mercado. Una Perspectiva Desde Los Franquiciados," Estudios Gerenciales, Universidad Icesi, November.

Citations

Many of the citations below have been collected in an experimental project, CitEc, where a more detailed citation analysis can be found. These are citations from works listed in RePEc that could be analyzed mechanically. So far, only a minority of all works could be analyzed. See under "Corrections" how you can help improve the citation analysis.

Working papers

    Sorry, no citations of working papers recorded.

Articles

  1. Esther Calderón-Monge & José M. Ramírez-Hurtado, 2022. "Measuring the consumer engagement related to social media: the case of franchising," Electronic Commerce Research, Springer, vol. 22(4), pages 1249-1274, December.

    Cited by:

    1. Effrosyni Bitakou & Sotirios Karetsos & Filotheos Ntalianis & Maria Ntaliani & Constantina Costopoulou, 2023. "Evaluating Social Media Marketing in the Greek Winery Industry," Sustainability, MDPI, vol. 16(1), pages 1-22, December.
    2. Kuo, Ying-Feng & Chen, Fei-Lung, 2023. "The effect of interactivity of brands’ marketing activities on Facebook fan pages on continuous participation intentions: An S–O-R framework study," Journal of Retailing and Consumer Services, Elsevier, vol. 74(C).
    3. Fatemeh Ehsani & Monireh Hosseini, 2024. "Customer churn prediction using a novel meta-classifier: an investigation on transaction, Telecommunication and customer churn datasets," Journal of Combinatorial Optimization, Springer, vol. 48(1), pages 1-31, August.

  2. Calderon-Monge, Esther & Pastor-Sanz, Iván & Sendra-García, Javier, 2021. "How to select franchisees: A model proposal," Journal of Business Research, Elsevier, vol. 135(C), pages 676-684.

    Cited by:

    1. Patcharapol Suttidharm & Adisorn Leelasantitham, 2024. "Conceptual Models of Franchisee Behaviors in the Dietary Supplements and Cosmetics to Imply the Business Investments," Sustainability, MDPI, vol. 16(10), pages 1-33, May.

  3. Calderon-Monge, Esther & Pastor-Sanz, Ivan & Sendra Garcia, F. Javier, 2020. "Analysis of sustainable consumer behavior as a business opportunity," Journal of Business Research, Elsevier, vol. 120(C), pages 74-81.

    Cited by:

    1. Kutaula, Smirti & Gillani, Alvina & Leonidou, Leonidas C. & Christodoulides, Paul, 2022. "Integrating fair trade with circular economy: Personality traits, consumer engagement, and ethically-minded behavior," Journal of Business Research, Elsevier, vol. 144(C), pages 1087-1102.
    2. Wallach, Karen Anne & Popovich, Deidre, 2023. "When Big Is Less than Small: Why dominant brands lack authenticity in their sustainability initiatives," Journal of Business Research, Elsevier, vol. 158(C).
    3. Sulistyodewi Nur Wiyono & Yosini Deliana & Eliana Wulandari & Nitty Hirawaty Kamarulzaman, 2022. "The Embodiment of Muslim Intention Elements in Buying Halal Food Products: A Literature Review," Sustainability, MDPI, vol. 14(20), pages 1-19, October.
    4. Agnė Gadeikienė & Laura Šalčiuvienė & Jūratė Banytė & Aistė Dovalienė & Mindaugas Kavaliauskas & Žaneta Piligrimienė, 2021. "Emerging Consumer Healthy Lifestyles in Lithuania," Sustainability, MDPI, vol. 13(18), pages 1-23, September.
    5. OGREAN Claudia & HERCIU Mihaela, 2022. "Sustainability Performance And Reporting – A Strategic Issue For Electric Car Automakers," Studies in Business and Economics, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 17(3), pages 288-305, December.

  4. Esther Calderon-Monge & Ivan Pastor-Sanz & Pilar Huerta-Zavala, 2017. "Economic Sustainability in Franchising: A Model to Predict Franchisor Success or Failure," Sustainability, MDPI, vol. 9(8), pages 1-16, August.

    Cited by:

    1. Bertrand, Jean-Louis & Brusset, Xavier & Chabot, Miia, 2021. "Protecting franchise chains against weather risk: A design science approach," Journal of Business Research, Elsevier, vol. 125(C), pages 187-200.
    2. Doo-Young Park & Kanghwa Choi & Dae-Han Kang, 2020. "Measuring the Meta Efficiency and Its Determinants on Efficiency in the Korean Coffee Shop Franchise," Sustainability, MDPI, vol. 12(6), pages 1-20, March.
    3. Baresa, Suzana & Ivanovic, Zoran & Bogdan, Sinisa, 2017. "Franchise Business As A Generator Of Development In Central Europe," UTMS Journal of Economics, University of Tourism and Management, Skopje, Macedonia, vol. 8(3), pages 281-293.
    4. Carmen Berne-Manero & Mercedes Marzo-Navarro, 2020. "Exploring How Influencer and Relationship Marketing Serve Corporate Sustainability," Sustainability, MDPI, vol. 12(11), pages 1-19, May.
    5. Cai, Ya-Jun & Chen, Yue & Siqin, Tana & Choi, Tsan-Ming & Chung, Sai-Ho, 2019. "Pay upfront or pay later? Fixed royal payment in sustainable fashion brand franchising," International Journal of Production Economics, Elsevier, vol. 214(C), pages 95-105.
    6. Mohammadreza Sharifi Ghazvini & Vahidreza Ghezavati & Sadigh Raissi & Ahmad Makui, 2017. "An Integrated Efficiency–Risk Approach in Sustainable Project Control," Sustainability, MDPI, vol. 9(9), pages 1-20, September.
    7. Eunkyung Lee & Ji-Hern Kim & Chang Seop Rhee, 2021. "Effects of Marketing Decisions on Brand Equity and Franchise Performance," Sustainability, MDPI, vol. 13(6), pages 1-15, March.
    8. Carlos E. Jijena Michel & Javier Perote & José D. Vicente-Lorente, 2018. "Efficiency and Sustainability in Teamwork: The Role of Entry Costs," Sustainability, MDPI, vol. 10(7), pages 1-19, July.

  5. Esther Calderon-Monge & Ivan Pastor-Sanz, 2017. "Effects of Contract and Trust on Franchisor Performance," Contemporary Economics, University of Economics and Human Sciences in Warsaw., vol. 11(4), December.

    Cited by:

    1. Guo, Shiau-Ling, 2023. "The governance implication of the geographic concentration of franchise activities for franchise relationships," Journal of Business Research, Elsevier, vol. 157(C).

  6. Esther Calderon-Monge & Pilar Huerta-Zavala, 2014. "Brand and performance signals in the choice of franchise opportunities," The Service Industries Journal, Taylor & Francis Journals, vol. 34(9-10), pages 772-787, July.

    Cited by:

    1. Farhad Sadeh & Manish Kacker, 2018. "Quality signaling through ex-ante voluntary information disclosure in entrepreneurial networks: evidence from franchising," Small Business Economics, Springer, vol. 50(4), pages 729-748, April.
    2. Eugene Soon Lee Kang & Shun Yin Lam, 2017. "Contingent effects of firm and employee reputations on professional advice adoption," Service Business, Springer;Pan-Pacific Business Association, vol. 11(2), pages 345-373, June.

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