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The Economics and Marketing of Tobacco: An Overview of the Existing Published Evidence


  • Layte, Richard

    (Economic and Social Research Institute (ESRI))

  • Russell, Helen

    (Economic and Social Research Institute (ESRI))

  • McCoy, Selina

    (Economic and Social Research Institute (ESRI))


Smoking is the largest cause of serious illness and premature death in Ireland accounting for approximately 7,000 deaths annually. Irish people spent ?1.9 billion on tobacco in 2000 - more than on petrol, electricity, coal, peat and oil combined. The Office of Tobacco Control commissioned the ESRI to investigate what was known about the economics and marketing of tobacco in Ireland and this report summarises the findings.

Suggested Citation

  • Layte, Richard & Russell, Helen & McCoy, Selina, 2002. "The Economics and Marketing of Tobacco: An Overview of the Existing Published Evidence," Research Series, Economic and Social Research Institute (ESRI), number PRS46.
  • Handle: RePEc:esr:resser:prs46

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    References listed on IDEAS

    1. Henry Saffer & Frank Chaloupka, 1999. "Tobacco Advertising: Economic Theory and International Evidence," NBER Working Papers 6958, National Bureau of Economic Research, Inc.
    2. Lewit, Eugene M. & Coate, Douglas, 1982. "The potential for using excise taxes to reduce smoking," Journal of Health Economics, Elsevier, vol. 1(2), pages 121-145, August.
    3. Orphanides, Athanasios & Zervos, David, 1995. "Rational Addiction with Learning and Regret," Journal of Political Economy, University of Chicago Press, vol. 103(4), pages 739-758, August.
    4. Rugkåsa, Jorun & Knox, Barbara & Sittlington, Julie & Kennedy, Orla & Treacy, Margaret P. & Abaunza, Pilar Santos, 2001. "Anxious adults vs. cool children: children's views on smoking and addiction," Social Science & Medicine, Elsevier, vol. 53(5), pages 593-602, September.
    5. John A. Tauras & Patrick M. O'Malley & Lloyd D. Johnston, 2001. "Effects of Price and Access Laws on Teenage Smoking Initiation: A National Longitudinal Analysis," NBER Working Papers 8331, National Bureau of Economic Research, Inc.
    6. Martin Forster & Andrew M. Jones, "undated". "The role of tobacco taxes in starting and quitting smoking," Discussion Papers 00/51, Department of Economics, University of York.
    7. DeCicca, Philip & Kenkel, Donald & Mathios, Alan, 2000. "Putting Out The Fires: Will Higher Taxes Reduce Youth Smoking?," Working Papers 00-3, University of Aarhus, Aarhus School of Business, Department of Economics.
    8. Donal O'Neill & Olive Sweetman, 1999. "Poverty and Inequality in Ireland: A Comparison using Measures of Income and Consumption," Economics, Finance and Accounting Department Working Paper Series n860399, Department of Economics, Finance and Accounting, National University of Ireland - Maynooth.
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