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Quality level and price in Japanese apple market

Author

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  • Chikako Kajikawa

    (National Research Institute of Agricultural Economics, Ministry of Agriculture, Forestry, and Fisheries, Nishigahara, 2 Chome, Kita-Ku, Tokyo, Japan)

Abstract

This research quantitatively analyzed the relationship between selected internal apple characteristics and prices. It shows that wholesale prices for apples in Japan are very associated with brix, acid, and juice content. In the final analysis, the current prices and quality of apples imported from New Zealand and the United States cannot be competitive with Japanese ones. It is necessary to improve the quality of apples and lower the price in order to gain the popularity of imported apples among Japanese consumers. © 1998 John Wiley & Sons, Inc.

Suggested Citation

  • Chikako Kajikawa, 1998. "Quality level and price in Japanese apple market," Agribusiness, John Wiley & Sons, Ltd., vol. 14(3), pages 227-234.
  • Handle: RePEc:wly:agribz:v:14:y:1998:i:3:p:227-234
    DOI: 10.1002/(SICI)1520-6297(199805/06)14:3<227::AID-AGR5>3.0.CO;2-2
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    References listed on IDEAS

    as
    1. Leland, Hayne E, 1979. "Quacks, Lemons, and Licensing: A Theory of Minimum Quality Standards," Journal of Political Economy, University of Chicago Press, vol. 87(6), pages 1328-1346, December.
    2. Thomas I. Wahl & Hongqi Shi & Ron C. Mittelhammer, 1995. "A hedonic price analysis of quality characteristics of Japanese wagyu beef," Agribusiness, John Wiley & Sons, Ltd., vol. 11(1), pages 35-44.
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    5. Rosen, Sherwin, 1974. "Hedonic Prices and Implicit Markets: Product Differentiation in Pure Competition," Journal of Political Economy, University of Chicago Press, vol. 82(1), pages 34-55, Jan.-Feb..
    6. Morgan, Karen J & Metzen, Edward J & Johnson, S R, 1979. "An Hedonic Index for Breakfast Cereals," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 6(1), pages 67-75, June.
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    Cited by:

    1. Chengyan Yue & John Beghin & Helen H. Jensen, 2017. "Tariff Equivalent Of Technical Barriers To Trade With Imperfect Substitution And Trade Costs," World Scientific Book Chapters, in: John Christopher Beghin (ed.), Nontariff Measures and International Trade, chapter 9, pages 151-164, World Scientific Publishing Co. Pte. Ltd..
    2. R. Karina Gallardo & Huixin Li & Vicki McCracken & Chengyan Yue & James Luby & James R. McFerson, 2015. "Market Intermediaries’ Willingness to Pay for Apple, Peach, Cherry, and Strawberry Quality Attributes," Agribusiness, John Wiley & Sons, Ltd., vol. 31(2), pages 259-280, April.
    3. Dila Ikiz & R. Karina Gallardo & Amit Dhingra & Seanna Hewitt, 2018. "Assessing consumers’ preferences and willingness to pay for novel sliced packed fresh pears: A latent class approach," Agribusiness, John Wiley & Sons, Ltd., vol. 34(2), pages 321-337, March.
    4. Michael T. Carroll & James L. Anderson & Josué Martínez-Garmendia, 2001. "Pricing U.S. North Atlantic bluefin tuna and implications for management," Agribusiness, John Wiley & Sons, Ltd., vol. 17(2), pages 243-254.
    5. R. Karina Gallardo & Ines Hanrahan & Chengyan Yue & Vicki A. McCracken & James Luby & James R. McFerson & Carolyn Ross & Lilian Carrillo†Rodriguez, 2018. "Combining sensory evaluations and experimental auctions to assess consumers’ preferences for fresh fruit quality characteristics," Agribusiness, John Wiley & Sons, Ltd., vol. 34(2), pages 407-425, March.
    6. Hossain, Afjal & Badiuzzaman,, 2021. "Hedonic prices for the fruit market in Bangladesh: Lessons from guava and hog plum purchase decisions," Journal of Retailing and Consumer Services, Elsevier, vol. 62(C).

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