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Enhancing the organizational citizenship behavior for the environment: the roles of green training and organizational culture

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  • Pham Nhat Tan

    (Tomas Bata University in Zlín, Zlín, Czech Republic; University of Labour and Social Affairs, Ho Chi Minh City, Vietnam)

  • Phan Quyen Phu Thi

    (Tomas Bata University in Zlín, Zlín, Czech Republic; University of Economics, The University of Danang, Vietnam)

  • Tučková Zuzana

    (Tomas Bata University in Zlín, Zlín, Czech Republic)

  • Vo Nga

    (Tomas Bata University in Zlín, Zlín, Czech Republic)

  • Nguyen Lien H.L.

    (Tomas Bata University in Zlín, Zlín, Czech Republic)

Abstract

The environmental concern has become an emerging topic in organization’s human resource management strategy, especially in improving employee’s environmental behavior at work. Thus, the organizational citizenship behavior toward the environment (OCBE) has been currently attracting scholars in management. However, published studies contain research gaps in investigation of the relationships between both green training and organizational culture and OCBE, especially in the hotel industry. Following the social exchange and Ability-Motivation-Opportunity theories, this study aims to examine the effects of two green practices on OCBE and the moderating role of green organizational culture to the effect of green training on OCBE. A quantitative approach with survey strategy is employed and conducted in 4-5 star hotels to test these relationships. The PLS-SEM and K-means Cluster Analysis techniques are applied to analyze data. The findings reveal that green training and organizational culture positively influence OCBE. Also, the effect of green training on OCBE is moderated by green organizational culture. Finally, our study provides limitations of research and further studies, and the implications for management practices concerned with improving employee’s voluntary eco-behavior in the hotel industry.

Suggested Citation

  • Pham Nhat Tan & Phan Quyen Phu Thi & Tučková Zuzana & Vo Nga & Nguyen Lien H.L., 2018. "Enhancing the organizational citizenship behavior for the environment: the roles of green training and organizational culture," Management & Marketing, Sciendo, vol. 13(4), pages 1174-1189, December.
    • Handle: RePEc:vrs:manmar:v:13:y:2018:i:4:p:1174-1189:n:2
    DOI: 10.2478/mmcks-2018-0030
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    References listed on IDEAS

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    5. Olufunke P. Adebayo & Rowland E. Worlu & Chinonye L. Moses & Olaleke O. Ogunnaike, 2020. "An Integrated Organisational Culture for Sustainable Environmental Performance in the Nigerian Context," Sustainability, MDPI, vol. 12(20), pages 1-15, October.
    6. Soni Harsono & Harry Widyantoro & Tjahjani Prawitowati & Basuki Rachmat, 2021. "Service-Oriented Organizational Citizenship Behavior, Service Quality and Customer Citizenship Behavior: Comparison of Implementation and Evaluation from the Perspective of Bank Customers," Tržište/Market, Faculty of Economics and Business, University of Zagreb, vol. 33(1), pages 75-92.
    7. Serdar Cop & Uju Violet Alola & Andrew Adewale Alola, 2020. "Perceived behavioral control as a mediator of hotels' green training, environmental commitment, and organizational citizenship behavior: A sustainable environmental practice," Business Strategy and the Environment, Wiley Blackwell, vol. 29(8), pages 3495-3508, December.
    8. Xiaoyan Huo & Arooj Azhar & Nabeel Rehman & Nauman Majeed, 2022. "The Role of Green Human Resource Management Practices in Driving Green Performance in the Context of Manufacturing SMEs," Sustainability, MDPI, vol. 14(24), pages 1-20, December.
    9. Aurore Darmandieu & Concepción Garcés‐Ayerbe & Antoine Renucci & Pilar Rivera‐Torres, 2022. "How does it pay to be circular in production processes? Eco‐innovativeness and green jobs as moderators of a cost‐efficiency advantage in European small and medium enterprises," Business Strategy and the Environment, Wiley Blackwell, vol. 31(3), pages 1184-1203, March.
    10. Edyta Bombiak, 2020. "Barierrs to Implementing the Concept of Green Human Resource Management: The Case of Poland," European Research Studies Journal, European Research Studies Journal, vol. 0(4), pages 66-81.
    11. M. Nur Huda & Lenny C. Nawangsari & Ahmad H. Sutawidjaya, 2021. "The Factors That Influence Organizational Citizenship Behaviour For The Environment," International Review of Management and Marketing, Econjournals, vol. 11(3), pages 85-95.
    12. Sonia Khawand & Matina Ghasemi & Seyed Arash Sahranavard, 2022. "Employee Involvement and Socialization as an Example of Sustainable Marketing Strategy and Organization’s Citizenship Behavior: Empirical Evidence from Beirut Hotel Sector," Sustainability, MDPI, vol. 14(14), pages 1-16, July.
    13. Junqian He & Hyosun Kim, 2021. "The Effect of Socially Responsible HRM on Organizational Citizenship Behavior for the Environment: A Proactive Motivation Model," Sustainability, MDPI, vol. 13(14), pages 1-21, July.
    14. Huseyin Arasli & Ahmet Nergiz & Mehmet Yesiltas & Tugrul Gunay, 2020. "Human Resource Management Practices and Service Provider Commitment of Green Hotel Service Providers: Mediating Role of Resilience and Work Engagement," Sustainability, MDPI, vol. 12(21), pages 1-22, November.

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