Social Media: At the crossroads of efficient marketing and ethics
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- repec:eee:joinma:v:23:y:2009:i:1:p:70-81 is not listed on IDEAS
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Keywordssocial networks; Internet; marketing; ethics; strategy; information; quantity; quality; outsourcing;
- M15 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - IT Management
- M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
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