The Role of Customer Perceived Ethicality in Explaining the Impact of Incivility Among Employees on Customer Unethical Behavior and Customer Citizenship Behavior
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DOI: 10.1007/s10551-020-04698-9
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- Imran Khan & Mobin Fatma, 2023. "Understanding the Influence of CPE on Brand Image and Brand Commitment: The Mediating Role of Brand Identification," Sustainability, MDPI, vol. 15(3), pages 1-10, January.
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Keywords
Employee incivility; Customer perceived ethicality; Social cognition; Warmth; Competence; Customer citizenship behavior; Customer unethical behavior;All these keywords.
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