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RESERV: An Instrument for Measuring Real Estate Brokerage Service Quality

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Abstract

By applying the process utilized in the development of a generic service quality measurement instrument (SERVQUAL), an instrument to measure perceived levels of satisfaction with real estate brokerage service quality (RESERV) is developed. The RESERV instrument contains thirty-one items in seven dimensions and exhibits both high internal consistency and convergent validity. The findings, based upon a survey of home sellers, supports the notion that the real estate brokerage industry is not unique and, as a result, can benefit from the extensive body of knowledge available in other service industries.

Suggested Citation

  • Susan Logan Nelson & Theron R. Nelson, 1995. "RESERV: An Instrument for Measuring Real Estate Brokerage Service Quality," Journal of Real Estate Research, American Real Estate Society, vol. 10(1), pages 99-114.
  • Handle: RePEc:jre:issued:v:10:n:1:1995:p:99-114
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    File URL: http://pages.jh.edu/jrer/papers/pdf/past/vol10n01/v10p099.pdf
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    References listed on IDEAS

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    1. J.R. McDaniel & Marc A. Louargand, 1994. "Real Estate Brokerage Service Quality: An Examination," Journal of Real Estate Research, American Real Estate Society, vol. 9(3), pages 339-352.
    2. Theron R. Nelson & Susan Logan Nelson, 1988. "Franchise Affiliation and Brokerage Firm Selection: A Perceptual Investigation," Journal of Real Estate Research, American Real Estate Society, vol. 3(2), pages 87-107.
    3. Linda L. Johnson & Michael J. Dotson & B.J. Dunlap, 1988. "Service Quality Determinants and Effectiveness in the Real Estate Brokerage Industry," Journal of Real Estate Research, American Real Estate Society, vol. 3(2), pages 21-36.
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    Cited by:

    1. Danielle C. Sanderson & Victoria M. Edwards, 2014. "What Tenants Want: UK occupiers’ requirements when renting commercial property and strategic implications for landlords," Real Estate & Planning Working Papers rep-wp2014-03, Henley Business School, Reading University.
    2. John D. Benjamin & G. Donald Jud & G. Stacy Sirmans, 2000. "Real Estate Brokerage and the Hosting Market: An Annotated Bibliography," Journal of Real Estate Research, American Real Estate Society, vol. 20(1), pages 217-278.
    3. James R. Webb, 2000. "An Inquiry into the Professional Self Image of Real Estate Agents," Journal of Real Estate Research, American Real Estate Society, vol. 20(1), pages 153-177.
    4. Florin Alexandru LUCA & Claudia Ioana CIOBANU, 2016. "Relationship Quality In Real Estate Companies," SEA - Practical Application of Science, Fundația Română pentru Inteligența Afacerii, Editorial Department, issue 10, pages 91-98, April.
    5. John D. Benjamin & G. Donald Jud & G. Stacy Sirmans, 2000. "What Do We Know About Real Estate Brokerage?," Journal of Real Estate Research, American Real Estate Society, vol. 20(1), pages 5-30.
    6. Danielle C. Sanderson, 2014. "Treating the Tenant as a Customer: can good service improve real estate performance?," Real Estate & Planning Working Papers rep-wp2014-04, Henley Business School, Reading University.
    7. T.L. Tyler Yang & Joseph W. Trefzger & Lawrence F. Sherman, 1997. "A Microeconomic Study of Commercial Real Estate Brokerage Firms," Journal of Real Estate Research, American Real Estate Society, vol. 13(2), pages 177-194.
    8. Danielle Claire Sanderson, 2015. "Determinants of satisfaction amongst occupiers of commercial property," ERES eres2015_86, European Real Estate Society (ERES).
    9. Vicky L. Seiler & James R. Webb & Thomas W. Whipple, 2000. "Assessment of Real Estate Brokerage Service Quality with a Practicing Professional's Instrument," Journal of Real Estate Research, American Real Estate Society, vol. 20(1), pages 105-117.
    10. Vicky L. Seiler & Michael J. Seiler & James R. Webb, 2006. "Impact of Homebuyer Characteristics on Service Quality in Real Estate Brokerage," International Real Estate Review, Asian Real Estate Society, vol. 9(1), pages 44-61.

    More about this item

    JEL classification:

    • L85 - Industrial Organization - - Industry Studies: Services - - - Real Estate Services

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