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An Exploratory Research on the Stakeholders of a University

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  • Emerson Wagner Mainardes
  • Helena Alves
  • Mario Raposo

Abstract

Higher education institutions are undergoing a process of transformation. Their functions of teaching and research are being reassessed, with particular emphasis on the contribution they make to the welfare of their economic and social environment, be it the region, the country or the European Union (Jongbloed, Enders and Salerno, 2007). To this end, higher education institutions need to engage in profitable relationships with various stakeholders and incorporating their respective visions and purposes into their own management practices. Hence, higher education institutions need to identify these stakeholders and their needs before defining priorities and relational strategies for each entity. This way, the aim of this article is to identify main stakeholders in a higher education institution while confirms or disconfirms the need to include lower hierarchy levels for the correct identification.

Suggested Citation

  • Emerson Wagner Mainardes & Helena Alves & Mario Raposo, 2010. "An Exploratory Research on the Stakeholders of a University," Journal of Management and Strategy, Journal of Management and Strategy, Sciedu Press, vol. 1(1), pages 76-88, December.
  • Handle: RePEc:jfr:jms111:v:1:y:2010:i:1:p:76-88
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    References listed on IDEAS

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    1. Jane Licata & Gary L. Frankwick, 1996. "University Marketing: A Professional Service Organization Perspective," Journal of Marketing for Higher Education, Taylor & Francis Journals, vol. 7(2), pages 1-16, July.
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    Cited by:

    1. Ioana GUTU & Irina MANOLESCU, 2018. "Universities Project Performance - Reality And Trends," SEA - Practical Application of Science, Romanian Foundation for Business Intelligence, Editorial Department, issue 16, pages 107-120, May.
    2. Maria Bonaventura Forleo & Nadia Palmieri, 2017. "University value for sustainability: What do stakeholders perceive? An Italian case study," RIVISTA DI STUDI SULLA SOSTENIBILITA', FrancoAngeli Editore, vol. 2017(2), pages 103-118.
    3. Ivana Maric, 2013. "Stakeholder Analisys of Higher Education Institutions," Interdisciplinary Description of Complex Systems - scientific journal, Croatian Interdisciplinary Society Provider Homepage: http://indecs.eu, vol. 11(2), pages 217-226.
    4. Emanuela Maria AVRAM, 2015. "Internal And External Communication In Higher Education Institutions," SEA - Practical Application of Science, Romanian Foundation for Business Intelligence, Editorial Department, issue 8, pages 273-282, June.
    5. Gurau Calin, 2015. "Business Education In The Present Society: Problems, Challenges And Solutions," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(2), pages 583-590, December.

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