IDEAS home Printed from https://ideas.repec.org/a/gam/jsusta/v17y2025i9p3942-d1644197.html
   My bibliography  Save this article

A Study on Information Communication Technology in Ba Province, Fiji

Author

Listed:
  • Nividita Varun Chand

    (Agricultural Information Institute, Chinese Academy of Agricultural Sciences, Beijing 100081, China
    College of Agriculture, Fisheries & Forestry, Fiji National University, Koronivia, Nausori P.O. Box 1544, Fiji)

  • Josphine Sandya Venkataiya

    (College of Agriculture, Fisheries & Forestry, Fiji National University, Koronivia, Nausori P.O. Box 1544, Fiji)

  • William Kerua

    (College of Agriculture, Fisheries & Forestry, Fiji National University, Koronivia, Nausori P.O. Box 1544, Fiji)

  • Leifeng Guo

    (Agricultural Information Institute, Chinese Academy of Agricultural Sciences, Beijing 100081, China)

  • Wensheng Wang

    (Agricultural Information Institute, Chinese Academy of Agricultural Sciences, Beijing 100081, China)

Abstract

This study examined the socioeconomic factors that influence the adoption of information and communication technologies (ICTs) in enhancing farm productivity among farmers in Ba Province, Fiji. A structured questionnaire survey was administered to a sample of 320 randomly selected farmers across the province’s 16 mainland districts. The analysis demonstrated that, although farmers possessed conventional ICTs, there was no direct correlation between ownership and actual utilisation. Significant determinants affecting ICT use were identified as education, experience, type of farming, and business model. These findings underscore critical implications for both policy and theoretical frameworks, emphasising essential factors to consider in the implementation of ICT solutions for agricultural practitioners.

Suggested Citation

  • Nividita Varun Chand & Josphine Sandya Venkataiya & William Kerua & Leifeng Guo & Wensheng Wang, 2025. "A Study on Information Communication Technology in Ba Province, Fiji," Sustainability, MDPI, vol. 17(9), pages 1-20, April.
  • Handle: RePEc:gam:jsusta:v:17:y:2025:i:9:p:3942-:d:1644197
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/2071-1050/17/9/3942/pdf
    Download Restriction: no

    File URL: https://www.mdpi.com/2071-1050/17/9/3942/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Ishwar S. Parmar & Peeyush Soni & John K. M. Kuwornu & Krishna R. Salin, 2019. "Evaluating Farmers’ Access to Agricultural Information: Evidence from Semi-Arid Region of Rajasthan State, India," Agriculture, MDPI, vol. 9(3), pages 1-17, March.
    2. Stella Nyakudya & Newettie Jambo & Pamela Madududu & Timothy Manyise, 2024. "Unlocking the potential: challenges and factors influencing the use of ICTs by smallholder maize farmers in Zimbabwe," Cogent Economics & Finance, Taylor & Francis Journals, vol. 12(1), pages 2330431-233, December.
    3. Kanjina, Sukit, 2021. "Farmers' Use of Social Media and its Implications for Agricultural Extension: Evidence from Thailand," Asian Journal of Agriculture and Rural Development, Asian Economic and Social Society (AESS), vol. 11(04), January.
    4. Uwe Deichmann & Aparajita Goyal & Deepak Mishra, 2016. "Will digital technologies transform agriculture in developing countries?," Agricultural Economics, International Association of Agricultural Economists, vol. 47(S1), pages 21-33, November.
    5. Abate, Gashaw T. & Bernard, Tanguy & Makhija, Simrin & Spielman, David J., 2023. "Accelerating technical change through ICT: Evidence from a video-mediated extension experiment in Ethiopia," World Development, Elsevier, vol. 161(C).
    6. Uthpal Kumar & Saskia Werners & Sharmishtha Roy & Sadia Ashraf & Long Phi Hoang & Dilip Kumar Datta & Fulco Ludwig, 2020. "Role of Information in Farmers’ Response to Weather and Water Related Stresses in the Lower Bengal Delta, Bangladesh," Sustainability, MDPI, vol. 12(16), pages 1-24, August.
    7. Julius J. Okello & Oliver K. Kirui & Zachary M. Gitonga, 2020. "Participation in ICT-based market information projects, smallholder farmers’ commercialisation, and agricultural income effects: findings from Kenya," Development in Practice, Taylor & Francis Journals, vol. 30(8), pages 1043-1057, November.
    8. Nasir Abbas Khan & Ashfaq Ahmad Shah & Muhammad Atiq Ur Rehman Tariq & Ataharul Chowdhury & Uttam Khanal, 2022. "Impact of Farmers’ Climate Risk Perception and Socio-Economic Attributes on Their Choice of ICT-Based Agricultural Information Services: Empirical Evidence from Pakistan," Sustainability, MDPI, vol. 14(16), pages 1-19, August.
    9. Sukit Kanjina, 2021. "Farmers’ Use of Social Media and its Implications for Agricultural Extension: Evidence from Thailand," Asian Journal of Agriculture and Rural Development, Asian Economic and Social Society, vol. 11(4), pages 302-310.
    10. Christopher Ugochukwu Nwafor & Abiodun A. Ogundeji & Carlu van der Westhuizen, 2020. "Adoption of ICT-Based Information Sources and Market Participation among Smallholder Livestock Farmers in South Africa," Agriculture, MDPI, vol. 10(2), pages 1-13, February.
    11. Hoang, Hung Gia, 2020. "Determinants of the adoption of mobile phones for fruit marketing by Vietnamese farmers," World Development Perspectives, Elsevier, vol. 17(C).
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Tran Cao Uy & Budsara Limnirankul & Prathanthip Kramol & Hung Hoang Gia & Da Thao Nguyen Thi, 2025. "Digital technology adoption among smallholder farmers in Vietnam: Implications for digital agricultural extension strategies," Journal of International Development, John Wiley & Sons, Ltd., vol. 37(2), pages 351-370, March.
    2. Agus Dwi Nugroho, 2021. "Agricultural market information in developing countries: A literature review," Agricultural Economics, Czech Academy of Agricultural Sciences, vol. 67(11), pages 468-477.
    3. Abate, Gashaw T. & Abay, Kibrom A. & Chamberlin, Jordan & Kassim, Yumna & Spielman, David J. & Paul Jr Tabe-Ojong, Martin, 2023. "Digital tools and agricultural market transformation in Africa: Why are they not at scale yet, and what will it take to get there?," Food Policy, Elsevier, vol. 116(C).
    4. Qianhui Ma & Shaofeng Zheng & Peng Deng, 2022. "Impact of Internet Use on Farmers’ Organic Fertilizer Application Behavior under the Climate Change Context: The Role of Social Network," Land, MDPI, vol. 11(9), pages 1-19, September.
    5. Dr. Andrew Shangarai Jumanne, PhD, 2024. "Leveraging Digital Technologies for Sustainable Agriculture in Enhancing Social and Economic Development in Kenya," International Journal of Agriculture, IPRJB, vol. 9(2), pages 13-23.
    6. Ran, Qiying & Yang, Xiaodong & Yan, Hongchuan & Xu, Yang & Cao, Jianhong, 2023. "Natural resource consumption and industrial green transformation: Does the digital economy matter?," Resources Policy, Elsevier, vol. 81(C).
    7. Shadrack Kipkogei & Jiqin Han & Gershom Mwalupaso & John Tanui & Robert Brenya, 2025. "The synergistic effects of microcredit access and agricultural technology adoption on maize farmer’s income in Kenya," PLOS ONE, Public Library of Science, vol. 20(1), pages 1-26, January.
    8. Fang, Lan & Quan, Yurong & Mao, Hui & Chen, Shaojian, 2022. "The Information Communication Technology and Off-farm Employment of Rural Laborers: An Analysis Based on the Micro Data of China Family Panel Studies," 2024 Annual Meeting, July 28-30, New Orleans, LA 322088, Agricultural and Applied Economics Association.
    9. Wale, Edilegnaw & Mkuna, Eliaza, 2023. "Smallholder farmers' satisfaction with the content of agricultural information, and their preferences among the sources: Empirical evidence from Kwazulu-Natal, South Africa," 2023 Seventh AAAE/60th AEASA Conference, September 18-21, 2023, Durban, South Africa 365950, African Association of Agricultural Economists (AAAE).
    10. Ku McMahan & Saad Usmani, 2022. "The Economic Benefits of Supporting Private Social Enterprise at the Nexus of Water and Agriculture: A Social Rate of Return Analysis of the Securing Water for Food Grand Challenge for Development," Sustainability, MDPI, vol. 14(10), pages 1-16, May.
    11. Armel Nonvide, Gbêtondji Melaine, 2023. "Impact of information and communication technologies on agricultural households’ welfare in Benin," Telecommunications Policy, Elsevier, vol. 47(6).
    12. Tadjiev, Abdusame & Kurbanov, Zafar & Djanibekov, Nodir & Govind, Ajit & Akramkhanov, Akmal, 2023. "Determinants and impact of farmers' participation in social media groups: Evidence from irrigated areas of Kazakhstan and Uzbekistan," IAMO Discussion Papers 356434, Institute of Agricultural Development in Transition Economies (IAMO).
    13. Linlin Fu & Jiajun Min & Cheng Luo & Xiaohong Mao & Ziqi Liu, 2024. "The Impact of Digitalization on Agricultural Green Development: Evidence from China’s Provinces," Sustainability, MDPI, vol. 16(21), pages 1-18, October.
    14. Hailemariam Ayalew & Dagim G. Belay, 2020. "The Ethiopian Commodity Exchange and Spatial Price Dispersion: Disentangling Warehouse and Price Information effects," IFRO Working Paper 2020/01, University of Copenhagen, Department of Food and Resource Economics.
    15. Melia, Elvis, 2019. "The impact of information and communication technologies on jobs in Africa: a literature review," IDOS Discussion Papers 3/2019, German Institute of Development and Sustainability (IDOS).
    16. Holden, Stein T. & Tilahun, Mesfin, 2021. "Mobile phones, leadership and gender in rural business groups," World Development Perspectives, Elsevier, vol. 24(C).
    17. Arkajyoti De & Surya Prakash Singh, 2022. "Analysis of Competitiveness in Agri-Supply Chain Logistics Outsourcing: A B2B Contractual Framework," Sustainability, MDPI, vol. 14(11), pages 1-33, June.
    18. Jianxin Guo & Songqing Jin & Lei Chen & Jichun Zhao, 2018. "Impacts of Distance Education on Agricultural Performance and Household Income: Micro-Evidence from Peri-Urban Districts in Beijing," Sustainability, MDPI, vol. 10(11), pages 1-19, October.
    19. Galiè, Alessandra & Kramer, Berber & Spielman, David J. & Kawarazuka, Nozomi & Rietveld, Anne M. & Aju, Stellamaris, 2025. "Inclusive and gender-transformative seed systems: Concepts and applications," Agricultural Systems, Elsevier, vol. 226(C).
    20. Pereira, Karine Vargas & Siluk, Julio Cezar Mairesse & Michelin, Cláudia de Freitas & Rigo, Paula Donaduzzi & Quiroga, Daniel Oscar & Manosso, Thayane Sviercoski, 2024. "Factors that impact on Brazilian rural producers’ decision-making: A systematic literature review," International Journal on Food System Dynamics, International Center for Management, Communication, and Research, vol. 15(02), June.

    More about this item

    Keywords

    ;
    ;
    ;
    ;
    ;
    ;
    ;
    ;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jsusta:v:17:y:2025:i:9:p:3942-:d:1644197. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.