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Environmental practices in the wine industry: An empirical application of the theory of reasoned action and stakeholder theory in the United States and New Zealand

  • Marshall, R. Scott
  • Akoorie, Michèle E.M.
  • Hamann, Ralph
  • Sinha, Paresha
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    Industry transformation related to environmental stewardship has received significant scholarly attention over the past decade. However, limited theoretical and empirical work examines the motivations for improving environmental performance in an industry in different countries. In this paper, we develop a set of hypotheses, based in the theory of reasoned action and stakeholder theory, regarding drivers of the adoption of environmental practices in the wine industries of New Zealand and the United States. We test our hypotheses using data from survey questionnaires collected in each country. Our findings suggest that subjective norms and internal stakeholder pressures are common drivers of the adoption of environmental practices in these two countries. However, managerial attitudes and external stakeholder pressures are not significant drivers. We also find that managerial attitudes and export dependence are stronger determinants of environmental practice adoption in New Zealand compared to the U.S.

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    Article provided by Elsevier in its journal Journal of World Business.

    Volume (Year): 45 (2010)
    Issue (Month): 4 (October)
    Pages: 405-414

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    Handle: RePEc:eee:worbus:v:45:y:2010:i:4:p:405-414
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    1. Ajzen, Icek, 1991. "The theory of planned behavior," Organizational Behavior and Human Decision Processes, Elsevier, vol. 50(2), pages 179-211, December.
    2. Anton, Wilma Rose Q. & Deltas, George & Khanna, Madhu, 2002. "Incentives for Environmental Self-Regulation and Implications for Environmental Performance," Working Papers 02-0120, University of Illinois at Urbana-Champaign, College of Business.
    3. Jan Jaap Bouma & Nancy Kamp-Roelands, 2000. "Stakeholders expectations of an environmental management system: some exploratory research," European Accounting Review, Taylor & Francis Journals, vol. 9(1), pages 131-144.
    4. Matthew Potoski & Aseem Prakash, 2005. "Covenants with weak swords: ISO 14001 and facilities' environmental performance," Journal of Policy Analysis and Management, John Wiley & Sons, Ltd., vol. 24(4), pages 745-769.
    5. Ramus, Catherine A., 2002. "Encouraging innovative environmental actions: what companies and managers must do," Journal of World Business, Elsevier, vol. 37(2), pages 151-164, July.
    6. Hall, Peter A. & Taylor, Rosemary C. R., 1996. "Political science and the three new institutionalisms," MPIfG Discussion Paper 96/6, Max Planck Institute for the Study of Societies.
    7. John G Knight & David K Holdsworth & Damien W Mather, 2007. "Country-of-origin and choice of food imports: an in-depth study of European distribution channel gatekeepers," Journal of International Business Studies, Palgrave Macmillan, vol. 38(1), pages 107-125, January.
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