Visual cues during shoppers’ journeys: An exploratory paper
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DOI: 10.1016/j.jretconser.2023.103330
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Cited by:
- Nordfält, Jens & Ahlbom, Carl-Philip, 2024. "Utilising eye-tracking data in retailing field research: A practical guide," Journal of Retailing, Elsevier, vol. 100(1), pages 148-160.
- Pei Li & Chunmao Wu & Charles Spence, 2023. "Comparing the influence of visual information and the perceived intelligence of voice assistants when shopping for sustainable clothing online," Palgrave Communications, Palgrave Macmillan, vol. 10(1), pages 1-12, December.
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Keywords
Eye-tracking; Shopping; Retail store; Intrinsic cues; Extrinsic cues;All these keywords.
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