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Comparing two tiny giants or two huge dwarfs? Preference reversals owing to number size framing

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  • Wong, Kin Fai Ellick
  • Kwong, Jessica Y.Y.

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  • Wong, Kin Fai Ellick & Kwong, Jessica Y.Y., 2005. "Comparing two tiny giants or two huge dwarfs? Preference reversals owing to number size framing," Organizational Behavior and Human Decision Processes, Elsevier, vol. 98(1), pages 54-65, September.
  • Handle: RePEc:eee:jobhdp:v:98:y:2005:i:1:p:54-65
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    1. Jack L. Knetsch & J. A. Sinden, 1984. "Willingness to Pay and Compensation Demanded: Experimental Evidence of an Unexpected Disparity in Measures of Value," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 99(3), pages 507-521.
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    3. Knetsch, Jack L, 1989. "The Endowment Effect and Evidence of Nonreversible Indifference Curves," American Economic Review, American Economic Association, vol. 79(5), pages 1277-1284, December.
    4. Amos Tversky & Daniel Kahneman, 1991. "Loss Aversion in Riskless Choice: A Reference-Dependent Model," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 106(4), pages 1039-1061.
    5. Hsee, Christopher K., 1996. "The Evaluability Hypothesis: An Explanation for Preference Reversals between Joint and Separate Evaluations of Alternatives," Organizational Behavior and Human Decision Processes, Elsevier, vol. 67(3), pages 247-257, September.
    6. Kahneman, Daniel & Tversky, Amos, 1979. "Prospect Theory: An Analysis of Decision under Risk," Econometrica, Econometric Society, vol. 47(2), pages 263-291, March.
    7. Grether, David M & Plott, Charles R, 1979. "Economic Theory of Choice and the Preference Reversal Phenomenon," American Economic Review, American Economic Association, vol. 69(4), pages 623-638, September.
    8. Highhouse, Scott & Yuce, Payam, 1996. "Perspectives, Perceptions, and Risk-Taking Behavior," Organizational Behavior and Human Decision Processes, Elsevier, vol. 65(2), pages 159-167, February.
    9. Thaler, Richard, 1980. "Toward a positive theory of consumer choice," Journal of Economic Behavior & Organization, Elsevier, vol. 1(1), pages 39-60, March.
    10. Levin, Irwin P. & Schneider, Sandra L. & Gaeth, Gary J., 1998. "All Frames Are Not Created Equal: A Typology and Critical Analysis of Framing Effects," Organizational Behavior and Human Decision Processes, Elsevier, vol. 76(2), pages 149-188, November.
    11. Highhouse, Scott, 1996. "Context-Dependent Selection: The Effects of Decoy and Phantom Job Candidates," Organizational Behavior and Human Decision Processes, Elsevier, vol. 65(1), pages 68-76, January.
    12. Levin, Irwin P & Gaeth, Gary J, 1988. "How Consumers Are Affected by the Framing of Attribute Information before and after Consuming the Product," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 15(3), pages 374-378, December.
    13. Daniel Kahneman & Amos Tversky, 2013. "Prospect Theory: An Analysis of Decision Under Risk," World Scientific Book Chapters, in: Leonard C MacLean & William T Ziemba (ed.), HANDBOOK OF THE FUNDAMENTALS OF FINANCIAL DECISION MAKING Part I, chapter 6, pages 99-127, World Scientific Publishing Co. Pte. Ltd..
    14. Willemsen, Martijn C. & Keren, Gideon, 2002. "Negative-based prominence: the role of negative features in matching and choice," Organizational Behavior and Human Decision Processes, Elsevier, vol. 88(2), pages 643-666, July.
    15. Coupey, Eloise & Irwin, Julie R & Payne, John W, 1998. "Product Category Familiarity and Preference Construction," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 24(4), pages 459-468, March.
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    1. Zuzana Gocmanová & Jaromír Skorkovský & Štěpán Veselý & Jan Böhm, 2019. "Where Do You Want to Go Skiing? The Effect of the Reference Point and Loss Aversion," Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, Mendel University Press, vol. 67(1), pages 243-252.
    2. Berg, Joyce E. & Dickhaut, John W. & Rietz, Thomas A., 2010. "Preference reversals: The impact of truth-revealing monetary incentives," Games and Economic Behavior, Elsevier, vol. 68(2), pages 443-468, March.
    3. Lembregts, Christophe & Pandelaere, Mario, 2014. ""A 20% income increase for everyone?": The effect of relative increases in income on perceived income inequality," Journal of Economic Psychology, Elsevier, vol. 43(C), pages 37-47.
    4. Septianto, Felix & Kemper, Joya A. & Chiew, Tung Moi, 2020. "The interactive effects of emotions and numerical information in increasing consumer support to conservation efforts," Journal of Business Research, Elsevier, vol. 110(C), pages 445-455.
    5. Bonaccio, Silvia & Reeve, Charlie L., 2006. "Consideration of preference shifts due to relative attribute variability," Organizational Behavior and Human Decision Processes, Elsevier, vol. 101(2), pages 200-214, November.
    6. Peter Fraser‐Mackenzie & Ming‐Chien Sung & Johnnie E.V. Johnson, 2014. "Toward an Understanding of the Influence of Cultural Background and Domain Experience on the Effects of Risk‐Pricing Formats on Risk Perception," Risk Analysis, John Wiley & Sons, vol. 34(10), pages 1846-1869, October.

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