IDEAS home Printed from
   My bibliography  Save this article

The need to touch: Exploring the link between music involvement and tangibility preference


  • Styvén, Maria Ek


Amid the increasing consumption of digital music and generally declining sales of recorded music, physical formats persist as the preferred means of storing and listening to music for many consumers. The purpose of this paper is to increase the understanding of the relationship between music involvement and preference for tangible music formats. To achieve this, we test a research model and perform a segmentation analysis based on music involvement. Findings indicate that high music involvement is positively correlated with subjective music knowledge, tangibility preference, and portable player use. Quite naturally, involvement increases music consumption in all formats, including digitized forms, but high involvement appears connected to a perception of tangible records as more valuable. The behavior of highly involved consumers suggests that digital music is not necessarily eradicating physical formats but possibly fulfilling different needs; for example, sampling and complementing vs. collecting and displaying.

Suggested Citation

  • Styvén, Maria Ek, 2010. "The need to touch: Exploring the link between music involvement and tangibility preference," Journal of Business Research, Elsevier, vol. 63(9-10), pages 1088-1094, September.
  • Handle: RePEc:eee:jbrese:v:63:y::i:9-10:p:1088-1094

    Download full text from publisher

    File URL:
    Download Restriction: Full text for ScienceDirect subscribers only

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    1. Evrard, Yves & Aurier, Philippe, 1996. "Identification and validation of the components of the person-object relationship," Journal of Business Research, Elsevier, vol. 37(2), pages 127-134, October.
    2. Harrie Hansman & Clara Mulder & René Verhoeff, 1999. "The Adoption of the Compact Disk Player: An Event History Analysis for the Netherlands," Journal of Cultural Economics, Springer;The Association for Cultural Economics International, vol. 23(3), pages 221-232, August.
    3. Belk, Russell W, 1988. " Possessions and the Extended Self," Journal of Consumer Research, Oxford University Press, vol. 15(2), pages 139-168, September.
    4. Park, C Whan & Mothersbaugh, David L & Feick, Lawrence, 1994. " Consumer Knowledge Assessment," Journal of Consumer Research, Oxford University Press, vol. 21(1), pages 71-82, June.
    5. Sin, Leo Y. M. & Tse, Alan C. B. & Yau, Oliver H. M. & Chow, Raymond P. M. & Lee, Jenny S. Y. & Lau, Lorett B. Y., 2005. "Relationship marketing orientation: scale development and cross-cultural validation," Journal of Business Research, Elsevier, vol. 58(2), pages 185-194, February.
    6. Hightower, Roscoe Jr & Brady, Michael K. & Baker, Thomas L., 2002. "Investigating the role of the physical environment in hedonic service consumption: an exploratory study of sporting events," Journal of Business Research, Elsevier, vol. 55(9), pages 697-707, September.
    7. Moorthy, Sridhar & Ratchford, Brian T & Talukdar, Debabrata, 1997. " Consumer Information Search Revisited: Theory and Empirical Analysis," Journal of Consumer Research, Oxford University Press, vol. 23(4), pages 263-277, March.
    8. Flynn, Leisa Reinecke & Goldsmith, Ronald E., 1999. "A Short, Reliable Measure of Subjective Knowledge," Journal of Business Research, Elsevier, vol. 46(1), pages 57-66, September.
    Full references (including those not matched with items on IDEAS)


    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.

    Cited by:

    1. Bert Weijters & Frank Goedertier, 2016. "Understanding today’s music acquisition mix: a latent class analysis of consumers’ combined use of music platforms," Marketing Letters, Springer, vol. 27(3), pages 603-610, September.


    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:jbrese:v:63:y::i:9-10:p:1088-1094. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Dana Niculescu). General contact details of provider: .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.