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Can Personality Traits Explain Where and With Whom You Recreate? A Latent-Class Site-Choice Model Informed by Estimates From Mixed-Mode LC Cluster Models With Latent-Personality Traits

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  • Morey, Edward R.
  • Thiene, Mara

Abstract

We test and find that personality traits interact with site characteristics and the ability of a potential companion to determine where, and with whom you recreate. 4605 mountain bikers chose between multiple pairs of hypothetical mountain-bike rides, and, in addition, answered Likert-scale questions on sensation-seeking, competitiveness and extroversion. For each personality trait, a mixed-mode latent-class cluster model was estimated, accounting for that fact that the indicators can have ordinal, cardinal or nominal meaning. Most LC models ignore these distinctions. Our model also allows the scores on questions to be correlated, even after conditioning on class (typically assumed away). Then, a latent-class choice model of trail attributes and companion's ability was estimated using the choice-pair data, with the estimated latent personality-traits as covariates. Three choice classes are identified and the odds of being in each varies by personality: estimated choice probabilities and WTP estimates vary significantly and substantially by class and personality type.

Suggested Citation

  • Morey, Edward R. & Thiene, Mara, 2017. "Can Personality Traits Explain Where and With Whom You Recreate? A Latent-Class Site-Choice Model Informed by Estimates From Mixed-Mode LC Cluster Models With Latent-Personality Traits," Ecological Economics, Elsevier, vol. 138(C), pages 223-237.
    • Handle: RePEc:eee:ecolec:v:138:y:2017:i:c:p:223-237
    DOI: 10.1016/j.ecolecon.2017.03.038
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    1. Halkos, George & Gkargkavouzi, Anastasia, 2024. "Personality traits and associations with pro-environmental and economically-relevant behaviors: A brief overview of research evidence," MPRA Paper 119775, University Library of Munich, Germany.
    2. Boyce, Christopher & Czajkowski, Mikołaj & Hanley, Nick, 2019. "Personality and economic choices," Journal of Environmental Economics and Management, Elsevier, vol. 94(C), pages 82-100.
    3. Riccardo Scarpa & Cristiano Franceschinis & Mara Thiene, 2017. "A Monte Carlo Evaluation of the Logit-Mixed Logit under Asymmetry and Multimodality," Working Papers in Economics 17/23, University of Waikato.
    4. Masiero, Mauro & Franceschinis, Cristiano & Mattea, Stefania & Thiene, Mara & Pettenella, Davide & Scarpa, Riccardo, 2018. "Ecosystem services’ values and improved revenue collection for regional protected areas," Ecosystem Services, Elsevier, vol. 34(PA), pages 136-153.
    5. Thiene, Mara & Scarpa, Riccardo & Longo, Alberto & Hutchinson, George, "undated". "Front of Pack Food Labels and dietary choice determinants: what works and for whom?," 2017 Annual Meeting, July 30-August 1, Chicago, Illinois 261225, Agricultural and Applied Economics Association.
    6. Viola Di Cori & Cristiano Franceschinis & Nicolas Robert & Davide Matteo Pettenella & Mara Thiene, 2021. "Moral Foundations and Willingness to Pay for Non-Wood Forest Products: A Study in Three European Countries," Sustainability, MDPI, vol. 13(23), pages 1-16, December.
    7. Raviv, Orna & Tchetchik, Anat & Lotan, Alon & Izhaki, Ido & Zemah Shamir, Shiri, 2021. "Direct and indirect valuation of air-quality regulation service as reflected in the preferences towards distinct types of landscape in a biosphere reserve," Ecological Economics, Elsevier, vol. 180(C).
    8. Priessner, Alfons & Hampl, Nina, 2020. "Can product bundling increase the joint adoption of electric vehicles, solar panels and battery storage? Explorative evidence from a choice-based conjoint study in Austria," Ecological Economics, Elsevier, vol. 167(C).
    9. Thiene, Mara & Scarpa, Riccardo & Longo, Alberto & Hutchinson, William George, 2018. "Types of front of pack food labels: Do obese consumers care? Evidence from Northern Ireland," Food Policy, Elsevier, vol. 80(C), pages 84-102.

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