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Big data: Dimensions, evolution, impacts, and challenges

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  • Lee, In

Abstract

Big data represents a new technology paradigm for data that are generated at high velocity and high volume, and with high variety. Big data is envisioned as a game changer capable of revolutionizing the way businesses operate in many industries. This article introduces an integrated view of big data, traces the evolution of big data over the past 20 years, and discusses data analytics essential for processing various structured and unstructured data. This article illustrates the application of data analytics using merchant review data. The impacts of big data on key business performances are then evaluated. Finally, six technical and managerial challenges are discussed.

Suggested Citation

  • Lee, In, 2017. "Big data: Dimensions, evolution, impacts, and challenges," Business Horizons, Elsevier, vol. 60(3), pages 293-303.
    • Handle: RePEc:eee:bushor:v:60:y:2017:i:3:p:293-303
    DOI: 10.1016/j.bushor.2017.01.004
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    References listed on IDEAS

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    1. Cheng, Yi-Hsiu & Ho, Hui-Yi, 2015. "Social influence's impact on reader perceptions of online reviews," Journal of Business Research, Elsevier, vol. 68(4), pages 883-887.
    2. Lee, In & Lee, Kyoochun, 2015. "The Internet of Things (IoT): Applications, investments, and challenges for enterprises," Business Horizons, Elsevier, vol. 58(4), pages 431-440.
    3. Kaplan, Andreas M. & Haenlein, Michael, 2010. "Users of the world, unite! The challenges and opportunities of Social Media," Business Horizons, Elsevier, vol. 53(1), pages 59-68, January.
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