IDEAS home Printed from https://ideas.repec.org/a/bcp/journl/v4y2020i8p331-340.html
   My bibliography  Save this article

Influence of Organizational Resource Allocation and Strategy Communication on Organizational Performance of Selected Supermarkets in Nairobi County

Author

Listed:
  • Priscillah Wanjiru Gitau

    (Master of Business Administration (Strategic Management), St. Paul’s University, Kenya)

  • Robert Abayo

    (Lecturer, Faculty of Business, Computer Science and Communication Studies, St. Paul’s University, Kenya)

  • Priscillah Wanjiru Gitau

    (Lecturer, Faculty of Business, Computer Science and Communication Studies, St. Paul’s University, Kenya)

Abstract

In Kenya, supermarkets have witnessed challenging times due to unpredictable business environment. In recent times, the industry has seen some of the largest players like Uchumi and Nakumatt close most of their outlets. Therefore, this study assessed strategy implementation on organizational performance of the supermarkets in Nairobi County. Specifically, the study looked at organizational resource allocation, strategy communication, senior management support, monitoring and control of strategies and how they affect organizational performance of selected supermarkets in Nairobi County. The resource based view theory, agency theory and institutional theory were used. The study adopted a descriptive research design and it targeted 27 supermarkets operating in Nairobi County and its management staff who included the operations and human resource managers. The target respondents were 54, two from each of the supermarkets. A census was used thus all of the 54 respondents were included in the study . Hence, the unit of analysis were the 27 supermarkets in Nairobi County while the accessible population were the operations and human resource managers. The researcher collected information using structured questionnaires. A description of patterns in the collected data was done using mean, standard deviation, frequencies and percentages. Regression analysis was used to establish the relationship between strategy implementation and its effect on performance of the selected supermarkerts in Nairobi county so that relevant conclusions could be made. The findings were presented in the form of tables, figures, charts and discussions. The study established that monitoring and control of strategies had the largest effect on organizational performance followed by strategy communication, organizational resource allocation and lastly senior management support. This study concluded that strategy implementation had a postive and significant effect on organizational performance. The study recommended that the management of the supermarkets in Nairobi County should ensure that controls in strategy seek to optimize performance of their supermarkets while monitoring strategy implementation activities should seek to enable supermarkets in Nairobi County to minimize wastage of available resources.

Suggested Citation

  • Priscillah Wanjiru Gitau & Robert Abayo & Priscillah Wanjiru Gitau, 2020. "Influence of Organizational Resource Allocation and Strategy Communication on Organizational Performance of Selected Supermarkets in Nairobi County," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 4(8), pages 331-340, August.
    • Handle: RePEc:bcp:journl:v:4:y:2020:i:8:p:331-340
    as

    Download full text from publisher

    File URL: https://www.rsisinternational.org/journals/ijriss/Digital-Library/volume-4-issue-8/331-340.pdf
    Download Restriction: no
    File URL: https://www.rsisinternational.org/virtual-library/papers/influence-of-organizational-resource-allocation-and-strategy-communication-on-organizational-performance-of-selected-supermarkets-in-nairobi-county/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Miguel Ramirez de la Huerga & Miguel Angel Calderón Molina & Víctor A. Bañuls Silvera & Murray Turoff, 2019. "Balance Scorecard: Beyond The Causality Principle," Working Papers 19.02, Universidad Pablo de Olavide, Department of Business Organization and Marketing (former Department of Business Administration).
    2. Leonid Kogan & Dimitris Papanikolaou & Amit Seru & Noah Stoffman, 2017. "Technological Innovation, Resource Allocation, and Growth," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 132(2), pages 665-712.
    3. Campbell, Jeffrey M. & Park, Joohyung, 2017. "Extending the resource-based view: Effects of strategic orientation toward community on small business performance," Journal of Retailing and Consumer Services, Elsevier, vol. 34(C), pages 302-308.
    4. Abdelaati Daouia & Léopold Simar & Paul W. Wilson, 2017. "Measuring firm performance using nonparametric quantile-type distances," Econometric Reviews, Taylor & Francis Journals, vol. 36(1-3), pages 156-181, March.
    5. Said Elbanna & Rhys Andrews & Raili Pollanen, 2016. "Strategic Planning and Implementation Success in Public Service Organizations: Evidence from Canada," Public Management Review, Taylor & Francis Journals, vol. 18(7), pages 1017-1042, August.
    6. Lin, Yini & Wu, Lei-Yu, 2014. "Exploring the role of dynamic capabilities in firm performance under the resource-based view framework," Journal of Business Research, Elsevier, vol. 67(3), pages 407-413.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Abdifatah Galgallo Godana & Nancy Gacheri Rintari & Paul Maku Gichohi & Moses Gachoka Wainaina, 2024. "Influence of Strategic Feedback and Responsiveness on the Organizational Performance of Supermarkets in Kenya," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 8(12), pages 757-767, December.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Ilona Babenko & Benjamin Bennett & John M Bizjak & Jeffrey L Coles & Jason J Sandvik, 2023. "Clawback Provisions and Firm Risk," The Review of Corporate Finance Studies, Society for Financial Studies, vol. 12(2), pages 191-239.
    2. Kimura, Yosuke, 2024. "Market-based patent value of green transformation technologies," Finance Research Letters, Elsevier, vol. 68(C).
    3. Pauly, Stefan & Stipanicic, Fernando, 2021. "The creation and diffusion of knowledge: Evidence from the Jet Age," CEPREMAP Working Papers (Docweb) 2112, CEPREMAP.
    4. Simon Kinyua Njeru & Dr. Robert Mang’ana & Dr. Enos Anene, 2025. "Strategy Implementation and Performance of Manufacturing Pharmaceutical Companies in Kenya," Journal of Business and Strategic Management, CARI Journals Limited, vol. 10(5), pages 36-62.
    5. Alex Bell & Raj Chetty & Xavier Jaravel & Neviana Petkova & John Van Reenen, 2019. "Who Becomes an Inventor in America? The Importance of Exposure to Innovation," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 134(2), pages 647-713.
    6. Kim, Jinhee & Lee, Keun, 2022. "Local–global interface as a key factor in the catching up of regional innovation systems: Fast versus slow catching up among Taipei, Shenzhen, and Penang in Asia," Technological Forecasting and Social Change, Elsevier, vol. 174(C).
    7. Ifrah Quais & Danish Ahmed Siddiqui, 2017. "Measuring the Performance of Logistics Industry in the Context of Karachi," Information Management and Business Review, AMH International, vol. 9(5), pages 24-34.
    8. Danilo Cascaldi-Garcia & Marija Vukotic, 2022. "Patent-Based News Shocks," The Review of Economics and Statistics, MIT Press, vol. 104(1), pages 51-66, March.
    9. Caitlin O’Loughlin & Léopold Simar & Paul W. Wilson, 2023. "Methodologies for assessing government efficiency," Chapters, in: António Afonso & João Tovar Jalles & Ana Venâncio (ed.), Handbook on Public Sector Efficiency, chapter 4, pages 72-101, Edward Elgar Publishing.
    10. Cozzi, Guido & Pataracchia, Beatrice & Pfeiffer, Philipp & Marco, Ratto, 2017. "How much Keynes and how much Schumpeter? An Estimated Macromodel of the US Economy," JRC Working Papers in Economics and Finance 2017-01, Joint Research Centre, European Commission.
    11. Charlie Tchinda & Marcus Dejardin, 2021. "Are Business Policy Measures in Response to the COVID-19 Pandemic to Be Equally Valued? An Exploration According to SMEs Owners’ Business Expectations," Sustainability, MDPI, vol. 13(21), pages 1-42, October.
    12. Hasan, Iftekhar & Li, Xiang & Takalo, Tuomas, 2023. "Technological innovation and the bank lending channel of monetary policy transmission," IWH Discussion Papers 14/2021, Halle Institute for Economic Research (IWH), revised 2023.
    13. Mammadaliyev, Farid & Gilsing, Victor & Knoben, J., 2024. "How do firms adapt their portfolios of external collaborations to changing internal organizational attributes? The moderating role of firm age," Other publications TiSEM 56c854b7-ed86-4830-843e-c, Tilburg University, School of Economics and Management.
    14. Naji Mohammad Alshammasi & Adel Abdulkarim Almomen, 2022. "Innovation Output and Idiosyncratic Volatility: US Evidence," JRFM, MDPI, vol. 16(1), pages 1-17, December.
    15. Döttling, Robin & Lam, Adrian, 2023. "Does Monetary Policy Shape the Path to Carbon Neutrality?," OSF Preprints kqdar, Center for Open Science.
    16. Lee, Eugenia Y. & Ha, Wonsuk & Park, Sunyoung, 2023. "Auditor specialization in R&D and clients’ R&D investment-q sensitivity," Journal of Contemporary Accounting and Economics, Elsevier, vol. 19(2).
    17. Pardy, Martina, 2025. "Multinationals and intra-regional innovation concentration," LSE Research Online Documents on Economics 127983, London School of Economics and Political Science, LSE Library.
    18. Cao, Sean & Jiang, Wei & Wang, Junbo & Yang, Baozhong, 2024. "From Man vs. Machine to Man + Machine: The art and AI of stock analyses," Journal of Financial Economics, Elsevier, vol. 160(C).
    19. Sun, Wenbin & Price, Joseph & Ding, Yuan, 2019. "The longitudinal effects of internationalization on firm performance: The moderating role of marketing capability," Journal of Business Research, Elsevier, vol. 95(C), pages 326-337.
    20. Hötte, Kerstin, 2023. "Demand-pull, technology-push, and the direction of technological change," Research Policy, Elsevier, vol. 52(5).

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:bcp:journl:v:4:y:2020:i:8:p:331-340. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Dr. Pawan Verma (email available below). General contact details of provider: https://rsisinternational.org/journals/ijriss/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.