Advanced Search
MyIDEAS: Login to save this article or follow this journal

Determinants of Demand for Televised Live Football: Features of the German National Football Team


Author Info

  • Arne Feddersen

    (Department of Environmental and Business Economics, University of Southern Denmark, Esbjerg, Denmark,

  • Armin Rott

    (Institute for Media Economics, University of Hamburg and Hamburg Media School, Hamburg, Germany)


This study analyzes all 216 broadcasts of the German national football team from January 1993 to June 2008 to identify which factors ensure the success of televised sport broadcasts. The results reveal that demand depends mostly on the type of match and its importance in a tournament context. Viewers prefer a national team with established star players and high-quality opponents. Factors unrelated to the sport, such as the kickoff time or weather, have some influence, but coaches and holidays are insignificant. Forecasts based on the proposed model can aid television broadcasters, sports rights agencies, advertisers, and media planners in determining the value of a particular broadcast.

Download Info

If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
File URL:
Download Restriction: no

Bibliographic Info

Article provided by in its journal Journal of Sports Economics.

Volume (Year): 12 (2011)
Issue (Month): 3 (June)
Pages: 352-369

as in new window
Handle: RePEc:sae:jospec:v:12:y:2011:i:3:p:352-369

Contact details of provider:

Related research

Keywords: broadcasting demand; football; national team; Germany;


No references listed on IDEAS
You can help add them by filling out this form.


Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
as in new window

Cited by:
  1. Scoppa, Vincenzo, 2013. "Fatigue and Team Performance in Soccer: Evidence from the FIFA World Cup and the UEFA European Championship," IZA Discussion Papers 7519, Institute for the Study of Labor (IZA).
  2. Tainsky, Scott & Kerwin, Shannon & Xu, Jie & Zhou, Yilun, 2014. "Will the real fans please remain seated? Gender and television ratings for pre-game and game broadcasts," Sport Management Review, Elsevier, vol. 17(2), pages 190-204.


This item is not listed on Wikipedia, on a reading list or among the top items on IDEAS.


Access and download statistics


When requesting a correction, please mention this item's handle: RePEc:sae:jospec:v:12:y:2011:i:3:p:352-369. See general information about how to correct material in RePEc.

For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (SAGE Publications).

If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

If references are entirely missing, you can add them using this form.

If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.

If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.

Please note that corrections may take a couple of weeks to filter through the various RePEc services.