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Satellite Television and the Demand for Football: A Whole New Ball Game?

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Author Info
Baimbridge, Mark
Cameron, Samuel
Dawson, Peter

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Abstract

A recent development in the U.K. television industry has been the emergence of satellite coverage of sporting events. This paper examines the relationship between broadcasting and football, culminating in the 1992 joint BBC and BSkyB contract to televise the English Premier League. A demand function is estimated which extends the familiar model of attendance to incorporate television together with quadratic functions. The authors find that, although live transmission reduces attendance, the net financial consequences are positive for Premier League teams. Moreover, significant estimators are found for the quadratic functions of price, earnings, distance, seasonal trend, and length of Premier League status. Copyright 1996 by Scottish Economic Society.

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Publisher Info
Article provided by Scottish Economic Society in its journal Scottish Journal of Political Economy.

Volume (Year): 43 (1996)
Issue (Month): 3 (August)
Pages: 317-33
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Handle: RePEc:bla:scotjp:v:43:y:1996:i:3:p:317-33

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Web page: http://www.blackwellpublishing.com/journal.asp?ref=0036-9292

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  3. Ferda HALICIOGLU, 2005. "The Degree Of Competition In The European Football Leagues: A Statistical Approach," Others 0508001, EconWPA. [Downloadable!]
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  13. Julian Blackham & Bruce Chapman, 2004. "The Value of Don Bradman: Additional Revenue in Australian Ashes Tests," CEPR Discussion Papers 480, Centre for Economic Policy Research, Research School of Social Sciences, Australian National University. [Downloadable!]
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  17. J. Colin H. Jones & John A. Schofield & David E.A. Giles, 1999. "Our Fans in the North: The Demand for British Rugby League," Econometrics Working Papers 9902, Department of Economics, University of Victoria. [Downloadable!]
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