IDEAS home Printed from https://ideas.repec.org/p/pra/mprapa/102554.html

Retailing Performance Evaluation Scale for Indian Brick-and-Mortar Lifestyle Retailers (LSRS-b)

Author

Listed:
  • H. R., Ganesha
  • Aithal, Sreeramana

Abstract

A majority of brick-and-mortar lifestyle retailers in India have adapted firm-level and output-driven measures to evaluate their overall retailing performance in addition to not apportioning the central office expenses incurred merely to run stores on to store’s profit and loss account. This output-driven approach is distracting them from focussing on input variables and efficiency that is inevitably imperative if sustainable retail profit and returns on investment are expected. In this exhaustive empirical study, we have studied a few select organized brick-and-mortar lifestyle retailers to identify 64 variables that directly or indirectly determine the returns on investment of a lifestyle retailer, of which we have chosen 16 input-driven variables to design the LSRS-b instrument in addition to ensuring integration of variables that have a significantly positive association and determination with consumer repeat visit rate, sales personnel consumer orientation, cash flow efficiency, revenue generation, profitability, returns on investment, and consumer-level performance evaluation. Based on 24 months of data evaluated, we have found that these 16 input-driven variables have a significant determination of about 86.90 percent concerning the final output i.e., returns on investment (ROI) which is a strong indicator of the reliability of LSRS-b instrument in evaluating the overall retailing performance of organized brick-and-mortar lifestyle retailers in India.

Suggested Citation

  • H. R., Ganesha & Aithal, Sreeramana, 2020. "Retailing Performance Evaluation Scale for Indian Brick-and-Mortar Lifestyle Retailers (LSRS-b)," MPRA Paper 102554, University Library of Munich, Germany.
    • Handle: RePEc:pra:mprapa:102554
    as

    Download full text from publisher

    File URL: https://mpra.ub.uni-muenchen.de/102554/1/MPRA_paper_102554.pdf
    File Function: original version
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Jonathan Reynolds & Elisabeth Howard & Christine Cuthbertson & Latchezar Hristov, 2007. "Perspectives on retail format innovation: relating theory and practice," Post-Print hal-00952139, HAL.
    2. Betancourt, Roger R & Gautschi, David A, 1993. "The Outputs of Retail Activities: Concepts, Measurement and Evidence from U.S. Census Data," The Review of Economics and Statistics, MIT Press, vol. 75(2), pages 294-301, May.
    3. H. R., Ganesha & Aithal, Sreeramana & P., Kirubadevi, 2020. "Changes in Consumer Perspective towards Discount at Brick-and-Mortar Stores owing to Emergence of Online Store Format in India," MPRA Paper 104023, University Library of Munich, Germany.
    4. Dubelaar, Chris & Bhargava, Mukesh & Ferrarin, David, 2002. "Measuring retail productivity: what really matters?," Journal of Business Research, Elsevier, vol. 55(5), pages 417-426, May.
    5. H. R., Ganesha & Aithal, Sreeramana & P., Kirubadevi, 2020. "Experimental Investigation of Cannibalisation by Introducing a Global Brand Abreast Existing Indian Store Brand," MPRA Paper 104028, University Library of Munich, Germany.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. H. R., Ganesha & Aithal, Sreeramana, 2020. "Rational Organizational Structure: For Brick-and-Mortar Lifestyle Retailers in India to Overcome Diseconomies of Scale and Protect Firm’s Sustainability (ROLS-b)," MPRA Paper 102553, University Library of Munich, Germany.
    2. H. R., Ganesha & Aithal, Sreeramana, 2020. "Sales Personnel Attrition Control and Retention – An Integrated Framework for Lifestyle Retailers in India (RSPR-LS)," MPRA Paper 102867, University Library of Munich, Germany.
    3. H. R., Ganesha & Aithal, Sreeramana, 2020. "Theory of Brick-and-Mortar Retailing in India (ToR-b)," MPRA Paper 102869, University Library of Munich, Germany.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Romero, Jaime & Cruz-Roche, Ignacio & Charron, Jean-Philippe, 2020. "The myth of price convergence under economic integration: A proposed explanation for the difference in food prices across European countries," European Management Journal, Elsevier, vol. 38(2), pages 267-276.
    2. H. R., Ganesha & Aithal, Sreeramana, 2020. "Theory of Brick-and-Mortar Retailing in India (ToR-b)," MPRA Paper 102869, University Library of Munich, Germany.
    3. Camal Gallouj & Faïz Gallouj & Marie-Hélène Vigliano, 2012. "Au-delà de la productivité : les multiples mondes de la performance dans le commerce," Post-Print halshs-01114088, HAL.
    4. Albors-Garrigos, Jose, 2020. "Barriers and enablers for innovation in the retail sector: Co-innovating with the customer. A case study in grocery retailing," Journal of Retailing and Consumer Services, Elsevier, vol. 55(C).
    5. Timmer, Marcel & Inklaar, Robert, 2005. "Productivity differentials in the U.S. and EU distributive trade sector: statistical myth or reality," GGDC Research Memorandum 200576, Groningen Growth and Development Centre, University of Groningen.
    6. Beatriz Moliner-Velázquez & María Fuentes-Blasco & Irene Gil-Saura, 2019. "Effects of value and innovation on brand equity in retailing," Journal of Brand Management, Palgrave Macmillan, vol. 26(6), pages 658-674, November.
    7. Park, Timothy A., 2014. "Assessing Performance Impacts in Food Retail Distribution Systems: A Stochastic Frontier Model Correcting for Sample Selection," Agricultural and Resource Economics Review, Northeastern Agricultural and Resource Economics Association, vol. 0, pages 1-17.
    8. Gautier Daras & Bruno Agard & Bernard Penz, 2019. "Conceptual Framework for SDSS Development with an Application in the Retail Industry," Business & Information Systems Engineering: The International Journal of WIRTSCHAFTSINFORMATIK, Springer;Gesellschaft für Informatik e.V. (GI), vol. 61(3), pages 357-373, June.
    9. Christian Broda & Ephraim Leibtag & David E. Weinstein, 2009. "The Role of Prices in Measuring the Poor's Living Standards," Journal of Economic Perspectives, American Economic Association, vol. 23(2), pages 77-97, Spring.
    10. Jabir Ali & Ashwin Chandra & Tabassum Ali, 2017. "Self-started versus Family Inherited Businesses: A Comparison of Managing Unorganized Food Grocery Retail Stores in an Emerging Economy," Business Perspectives and Research, , vol. 5(1), pages 24-35, January.
    11. Roger R. Betancourt, 1991. "The New Institutional Economics and the Study of the Cuban Economy," Annual Proceedings, The Association for the Study of the Cuban Economy, vol. 1.
    12. Bassam Tarhini & Layal Hafiz, 2021. "The Impact Of Covid-19 On Consumer Behavior In The Retailing Industry Of Lebanon," Cactus - The tourism journal for research, education, culture and soul, Bucharest University of Economic Studies, vol. 3(1), pages 24-37.
    13. Jonathan Haskel & Raffaella Sadun, 2012. "Regulation and UK Retailing Productivity: Evidence from Microdata," Economica, London School of Economics and Political Science, vol. 79(315), pages 425-448, July.
    14. Eleftherios Aggelopoulos & Ioannis Lampropoulos & Elen Paraskevi Paraschi, 2023. "An empirical analysis of evaluating the operational and economic efficiency of retail stores under an adverse operating environment," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 44(5), pages 2713-2741, July.
    15. Tuncay Ozcan & Fatih Tuysuz, 2016. "Modified Grey Relational Analysis Integrated with Grey Dematel Approach for the Performance Evaluation of Retail Stores," International Journal of Information Technology & Decision Making (IJITDM), World Scientific Publishing Co. Pte. Ltd., vol. 15(02), pages 353-386, March.
    16. Tagashira, Takumi & Minami, Chieko, 2019. "The Effect of Cross-Channel Integration on Cost Efficiency," Journal of Interactive Marketing, Elsevier, vol. 47(C), pages 68-83.
    17. Isabelle Collin-Lachaud & Jonathan Reynolds & Richard Cuthbertson, 2018. "Track : Retail Marketing Who are the retailers now?," Post-Print hal-03156213, HAL.
    18. Rashid Ali, 2018. "The Impact of Customer Perception about Traditional Department Store and Factory Outlet in fashion industry," KASBIT Business Journals (KBJ), Khadim Ali Shah Bukhari Institute of Technology (KASBIT), vol. 11(1), pages 77-94, December.
    19. Dholakia, Ruby R. & Dholakia, Nikhilesh & Chattopadhyay, Atish, 2018. "Indigenous marketing practices and theories in emerging economies: Consumer behavior and retail transformations in India," Journal of Business Research, Elsevier, vol. 86(C), pages 406-415.
    20. Ad van Riet & Moreno Roma, 2006. "Competition, productivity and prices in the euro area services sector," Occasional Paper Series 44, European Central Bank.

    More about this item

    Keywords

    ;
    ;
    ;
    ;
    ;
    ;
    ;
    ;
    ;
    ;
    ;
    ;
    ;
    ;
    ;

    JEL classification:

    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
    • M37 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Advertising

    NEP fields

    This paper has been announced in the following NEP Reports:

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:pra:mprapa:102554. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Joachim Winter (email available below). General contact details of provider: https://edirc.repec.org/data/vfmunde.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.