IDEAS home Printed from https://ideas.repec.org/p/lar/wpaper/2025-03.html

Quel Contenu Pour La Rationalité Du Consommateur ? Une Perspective Behavioriste Et Positiviste

Author

Listed:
  • Damien Broussolle

    (LaRGE Research Center, Université de Strasbourg)

Abstract

L’article s’inscrit dans le prolongement des travaux de Mongin (1984, 1994, 2000abc, 2002, 2003, 2012) sur la rationalité économique. Il rappelle la difficulté rencontrée par les deux principales conceptions de la théorie du consommateur, la cohérence des choix issue de la théorie des préférences révélées (Samuelson) et la maximisation de l’utilité (Becker), à lui donner un contenu opératoire. Ce constat invite à reconsidérer le contenu de la rationalité qui sert généralement à la fois à comprendre les comportements et à en évaluer la pertinence. En combinant ainsi les notions d’intelligibilité et d’efficacité, cela lui confère une dimension normative. L’article soutient que le concept de rationalité doit être réservé au principe méthodologique d’intelligibilité, qui ne requiert pas l’efficacité des comportements (Granger 1992). L’approche suggérée plaide par ailleurs pour la détermination de fonctions de comportements positivistes dont le domaine de validité doit être défini. La prévisibilité du comportement prend alors un sens probabiliste. JEL classification: B41 ; D01 ; D11

Suggested Citation

  • Damien Broussolle, 2025. "Quel Contenu Pour La Rationalité Du Consommateur ? Une Perspective Behavioriste Et Positiviste," Working Papers of LaRGE Research Center 2025-03, Laboratoire de Recherche en Gestion et Economie (LaRGE), Université de Strasbourg.
  • Handle: RePEc:lar:wpaper:2025-03
    as

    Download full text from publisher

    File URL: http://ifs.u-strasbg.fr/large/publications/2025/2025-03.pdf
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Marc-Arthur Diaye, 2001. "Sur la définition du choix rationnel dans le cas de préférences dépendant du contexte," Université Paris1 Panthéon-Sorbonne (Post-Print and Working Papers) hal-03898044, HAL.
    2. Roberto Fumagalli, 2021. "Rationality, preference satisfaction and anomalous intentions: why rational choice theory is not self-defeating," Theory and Decision, Springer, vol. 91(3), pages 337-356, October.
    3. Richard W. Blundell & Martin Browning & Ian A. Crawford, 2003. "Nonparametric Engel Curves and Revealed Preference," Econometrica, Econometric Society, vol. 71(1), pages 205-240, January.
    4. Sendhil Mullainathan & Jann Spiess, 2017. "Machine Learning: An Applied Econometric Approach," Journal of Economic Perspectives, American Economic Association, vol. 31(2), pages 87-106, Spring.
    5. Marc-Arthur Diaye, 2001. "Sur la définition du choix rationnel dans le cas de préférences dépendant du contexte," Revue Économique, Programme National Persée, vol. 52(1), pages 17-33.
    6. Binmore, Ken & Shaked, Avner, 2010. "Experimental Economics: Where Next? Rejoinder," Journal of Economic Behavior & Organization, Elsevier, vol. 73(1), pages 120-121, January.
    7. Gerardo Infante & Guilhem Lecouteux & Robert Sugden, 2016. "Preference purification and the inner rational agent: a critique of the conventional wisdom of behavioural welfare economics," Journal of Economic Methodology, Taylor & Francis Journals, vol. 23(1), pages 1-25, March.
    8. Han Bleichrodt & Jose Luis Pinto & Peter P. Wakker, 2001. "Making Descriptive Use of Prospect Theory to Improve the Prescriptive Use of Expected Utility," Management Science, INFORMS, vol. 47(11), pages 1498-1514, November.
    9. Binmore, Ken & Shaked, Avner, 2010. "Experimental economics: Where next?," Journal of Economic Behavior & Organization, Elsevier, vol. 73(1), pages 87-100, January.
    10. Stefano DellaVigna, 2009. "Psychology and Economics: Evidence from the Field," Journal of Economic Literature, American Economic Association, vol. 47(2), pages 315-372, June.
    11. Marc-Arthur Diaye, 2001. "Sur la définition du choix rationnel dans le cas de préférences dépendant du contexte," Revue économique, Presses de Sciences-Po, vol. 52(1), pages 17-33.
    12. Bhattacharyya, Aditi & Pattanaik, Prasanta K. & Xu, Yongsheng, 2011. "Choice, Internal Consistency And Rationality," Economics and Philosophy, Cambridge University Press, vol. 27(2), pages 123-149, July.
    13. Attila Ambrus & Kareen Rozen, 2015. "Rationalising Choice with Multi‐self Models," Economic Journal, Royal Economic Society, vol. 125(585), pages 1136-1156, June.
    14. Fumagalli, Roberto, 2021. "Rationality, preference satisfaction and anomalous intentions: why rational choice theory is not self-defeating," LSE Research Online Documents on Economics 112446, London School of Economics and Political Science, LSE Library.
    15. Hausman, Daniel M., 2024. "Subjective total comparative evaluations," Economics and Philosophy, Cambridge University Press, vol. 40(1), pages 212-225, March.
    16. Marc-Arthur Diaye, 2001. "Sur la définition du choix rationnel dans le cas de préférences dépendant du contexte," Post-Print hal-03898044, HAL.
    17. S. Abu Turab Rizvi, 2006. "The Sonnenschein-Mantel-Debreu Results after Thirty Years," History of Political Economy, Duke University Press, vol. 38(5), pages 228-245, Supplemen.
    18. Smeulders, Bart & Crama, Yves & Spieksma, Frits C.R., 2019. "Revealed preference theory: An algorithmic outlook," European Journal of Operational Research, Elsevier, vol. 272(3), pages 803-815.
    19. Pierre-André Chiappori, 1990. "La théorie du consommateur est-elle réfutable ?," Revue Économique, Programme National Persée, vol. 41(6), pages 1001-1026.
    20. Mongin, P., 1998. "Does Optimization Imply Rationality?," Papers 9817, Paris X - Nanterre, U.F.R. de Sc. Ec. Gest. Maths Infor..
    21. Eileen Tipoe & Abi Adams & Ian Crawford, 2022. "Revealed preference analysis and bounded rationality [Consume now or later? Time inconsistency, collective choice and revealed preference]," Oxford Economic Papers, Oxford University Press, vol. 74(2), pages 313-332.
    22. Matthew Rabin, 1998. "Psychology and Economics," Journal of Economic Literature, American Economic Association, vol. 36(1), pages 11-46, March.
    23. Fumagalli, Roberto, 2013. "The Futile Search For True Utility," Economics and Philosophy, Cambridge University Press, vol. 29(3), pages 325-347, November.
    24. Binmore, Ken, 1999. "Why Experiment in Economics?," Economic Journal, Royal Economic Society, vol. 109(453), pages 16-24, February.
    25. Kincaid, Harold & Ross, Don (ed.), 2009. "The Oxford Handbook of Philosophy of Economics," OUP Catalogue, Oxford University Press, number 9780195189254.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Schnellenbach, Jan & Schubert, Christian, 2015. "Behavioral political economy: A survey," European Journal of Political Economy, Elsevier, vol. 40(PB), pages 395-417.
    2. Griffith, Rachel & O'Connell, Martin & Smith, Kate & Cherchye, Laurens & De Rock, Bram & Vermeulen, Frederic, 2017. "A new year, a new you? Heterogeneity and self-control in food purchases," CEPR Discussion Papers 12499, C.E.P.R. Discussion Papers.
    3. Tiziana Medda & Vittorio Pelligra & Tommaso Reggiani, 2021. "Lab-Sophistication: Does Repeated Participation in Laboratory Experiments Affect Pro-Social Behaviour?," Games, MDPI, vol. 12(1), pages 1-14, February.
    4. Dagsvik, John K., 2018. "Invariance axioms and functional form restrictions in structural models," Mathematical Social Sciences, Elsevier, vol. 91(C), pages 85-95.
    5. Cormac Bryce & Thorsten Chmura & Rob Webb & Joel Stiebale & Carly Cheevers, 2019. "Internally Reporting Risk in Financial Services: An Empirical Analysis," Journal of Business Ethics, Springer, vol. 156(2), pages 493-512, May.
    6. Eduard Marinov, 2017. "The 2017 Nobel Prize in Economics," Economic Thought journal, Bulgarian Academy of Sciences - Economic Research Institute, issue 6, pages 117-159.
    7. Benno Torgler, 2022. "The power of public choice in law and economics," Journal of Economic Surveys, Wiley Blackwell, vol. 36(5), pages 1410-1453, December.
    8. Bogliacino, Francesco & Codagnone, Cristiano, 2021. "Microfoundations, behaviour, and evolution: Evidence from experiments," Structural Change and Economic Dynamics, Elsevier, vol. 56(C), pages 372-385.
    9. Marek Hudik, 2019. "Two interpretations of the rational choice theory and the relevance of behavioral critique," Rationality and Society, , vol. 31(4), pages 464-489, November.
    10. Richard Holt & J. Barkley Rosser & David Colander, 2011. "The Complexity Era in Economics," Review of Political Economy, Taylor & Francis Journals, vol. 23(3), pages 357-369.
    11. Nobel Prize Committee, 2017. "Richard H. Thaler: Integrating Economics with Psychology," Nobel Prize in Economics documents 2017-1, Nobel Prize Committee.
    12. Weimann Joachim, 2015. "Die Rolle von Verhaltensökonomik und experimenteller Forschung in Wirtschaftswissenschaft und Politikberatung," Perspektiven der Wirtschaftspolitik, De Gruyter, vol. 16(3), pages 231-252, October.
    13. Richard Cookson & Shehzad Ali & Aki Tsuchiya & Miqdad Asaria, 2018. "E‐learning and health inequality aversion: A questionnaire experiment," Health Economics, John Wiley & Sons, Ltd., vol. 27(11), pages 1754-1771, November.
    14. Dagsvik, John K, 2017. "Invariance Axioms and Functional Form Restrictions in Structural Models," Memorandum 08/2017, Oslo University, Department of Economics.
    15. Francesco GUALA, 2017. "Preferences: Neither Behavioural nor Mental," Departmental Working Papers 2017-05, Department of Economics, Management and Quantitative Methods at Università degli Studi di Milano.
    16. Annette N. Brown & Drew B. Cameron & Benjamin D. K. Wood, 2014. "Quality evidence for policymaking: I'll believe it when I see the replication," Journal of Development Effectiveness, Taylor & Francis Journals, vol. 6(3), pages 215-235, September.
    17. Dominika Czyz & Karolina Safarzynska, 2023. "Catastrophic Damages and the Optimal Carbon Tax Under Loss Aversion," Environmental & Resource Economics, Springer;European Association of Environmental and Resource Economists, vol. 85(2), pages 303-340, June.
    18. Ben McQuillin & Robert Sugden, 2012. "Reconciling normative and behavioural economics: the problems to be solved," Social Choice and Welfare, Springer;The Society for Social Choice and Welfare, vol. 38(4), pages 553-567, April.
    19. Alexandre Truc & Dorian Jullien, 2023. "A controversy about modeling practices: the case of inequity aversion," Journal of Economic Methodology, Taylor & Francis Journals, vol. 30(3), pages 203-227, July.
    20. Andrzej Baniak & Peter Grajzl, 2014. "Controlling Product Risks when Consumers are Heterogeneously Overconfident: Producer Liability vs. Minimum Quality Standard Regulation," CESifo Working Paper Series 5003, CESifo.

    More about this item

    Keywords

    ;
    ;
    ;
    ;

    JEL classification:

    • B41 - Schools of Economic Thought and Methodology - - Economic Methodology - - - Economic Methodology
    • D01 - Microeconomics - - General - - - Microeconomic Behavior: Underlying Principles
    • D11 - Microeconomics - - Household Behavior - - - Consumer Economics: Theory

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:lar:wpaper:2025-03. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Christophe J. Godlewski (email available below). General contact details of provider: https://edirc.repec.org/data/lastrfr.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.