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The concept of business clusters and its impact on tourism business improvement

Author

Listed:
  • Vuk Mirčetić

    (Assistant Professor, Faculty of Applied Management, Economics and Finance (MEF))

  • Svetlana Vukotić

  • Drago Cvijanović

Abstract

Increasing competition in the tourism market leads to the justified need for forming tourism clusters. Joining in clusters has numerous benefits for cluster members. Clustering leads to increased competitiveness of cluster members, because of the improved productivity and efficiency of work, adopted innovations, development of new technologies and introduction of the new quality standards and better market access. The purpose of this paper was to analyze tourism clusters models and to introduce the most suitable tourism cluster model for Serbia, based on the examples of good practice. Authors conducted a comprehensive literature review and proposed a new definition for cluster and accordingly determined new tourism cluster definition. Context of research is mostly related to cluster members. This paper contributes to research and development of clusters with a particular review of tourism clusters and suggests decision-makers in tourism what is the most suitable tourism cluster model they should consider.

Suggested Citation

  • Vuk Mirčetić & Svetlana Vukotić & Drago Cvijanović, 2019. "The concept of business clusters and its impact on tourism business improvement," Post-Print hal-04903192, HAL.
    • Handle: RePEc:hal:journl:hal-04903192
    DOI: 10.5937/ekopolj1903851m
    Note: View the original document on HAL open archive server: https://hal.science/hal-04903192v1
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    Keywords

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    JEL classification:

    • R58 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - Regional Government Analysis - - - Regional Development Planning and Policy
    • Z32 - Other Special Topics - - Tourism Economics - - - Tourism and Development
    • Z32 - Other Special Topics - - Tourism Economics - - - Tourism and Development
    • R58 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - Regional Government Analysis - - - Regional Development Planning and Policy

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