Sustainable Consumption and Mass Communication: A German Experiment
This paper reports on using television and internet communication as a means of engaging the least interested sections of society with respect to environmental problems and sustainability issues. The theory behind developing such communication is described and the importance of social psychological factors brought to the fore. Initial results indicating the success of the approach employed in actual broadcasts on television in Germany are then reported. Some concerns over use of the media and public engagement are also discussed.
|Date of creation:||Aug 2008|
|Date of revision:|
|Contact details of provider:|| Postal: |
Phone: (02) 6242 1600
Fax: (02) 6242 1555
Web page: http://www.csiro.au/org/cse
More information through EDIRC
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Ropke, Inge, 1999. "The dynamics of willingness to consume," Ecological Economics, Elsevier, vol. 28(3), pages 399-420, March.
- Earl, Peter E, 1990.
"Economics and Psychology: A Survey,"
Royal Economic Society, vol. 100(402), pages 718-55, September.
- Clive L. Spash, 2006. "Non-Economic Motivation for Contingent Values: Rights and Attitudinal Beliefs in the Willingness To Pay for Environmental Improvements," Land Economics, University of Wisconsin Press, vol. 82(4), pages 602-622.
- Spash, Clive L., 2007. "The economics of climate change impacts a la Stern: Novel and nuanced or rhetorically restricted?," Ecological Economics, Elsevier, vol. 63(4), pages 706-713, September.
- Spash, Clive L., 2000. "Ecosystems, contingent valuation and ethics: the case of wetland re-creation," Ecological Economics, Elsevier, vol. 34(2), pages 195-215, August.
- Bagozzi, Richard P & Warshaw, Paul R, 1990. " Trying to Consume," Journal of Consumer Research, University of Chicago Press, vol. 17(2), pages 127-40, September.
- Jonathan Aldred, 2006. "Incommensurability and Monetary Valuation," Land Economics, University of Wisconsin Press, vol. 82(2), pages 141-161.
- Richins, Marsha L, 1997. " Measuring Emotions in the Consumption Experience," Journal of Consumer Research, University of Chicago Press, vol. 24(2), pages 127-46, September.
- Clive L Spash, 2008. "Contingent valuation design and data treatment: if you can’t shoot the messenger, change the message," Environment and Planning C: Government and Policy, Pion Ltd, London, vol. 26(1), pages 34-53, February.
- Frey, Bruno S & Jegen, Reto, 2001. " Motivation Crowding Theory," Journal of Economic Surveys, Wiley Blackwell, vol. 15(5), pages 589-611, December.
- Kotchen, Matthew J. & Reiling, Stephen D., 2000. "Environmental attitudes, motivations, and contingent valuation of nonuse values: a case study involving endangered species," Ecological Economics, Elsevier, vol. 32(1), pages 93-107, January.
- Spash, Clive L., 2007. "Deliberative monetary valuation (DMV): Issues in combining economic and political processes to value environmental change," Ecological Economics, Elsevier, vol. 63(4), pages 690-699, September.
- S. Siddarth & Amitava Chattopadhyay, 1998. "To Zap or Not to Zap: A Study of the Determinants of Channel Switching During Commercials," Marketing Science, INFORMS, vol. 17(2), pages 124-138.
- Gintis, Herbert, 2000. "Beyond Homo economicus: evidence from experimental economics," Ecological Economics, Elsevier, vol. 35(3), pages 311-322, December.
- Laros, Fleur J.M. & Steenkamp, Jan-Benedict E.M., 2005. "Emotions in consumer behavior: a hierarchical approach," Journal of Business Research, Elsevier, vol. 58(10), pages 1437-1445, October.
When requesting a correction, please mention this item's handle: RePEc:cse:wpaper:2008-12. See general information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (CSE-Webrequest)
If references are entirely missing, you can add them using this form.