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The Dairy Case Management Program: Does It Mooove More Milk? A Case Study of the Northwestern Hudson Valley Market

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  • Schmit, Todd M.
  • Kaiser, Harry M.
  • Chung, Chanjin

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  • Schmit, Todd M. & Kaiser, Harry M. & Chung, Chanjin, 2004. "The Dairy Case Management Program: Does It Mooove More Milk? A Case Study of the Northwestern Hudson Valley Market," Research Bulletins 122093, Cornell University, Department of Applied Economics and Management.
    • Handle: RePEc:ags:cudarb:122093
    DOI: 10.22004/ag.econ.122093
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    File URL: https://ageconsearch.umn.edu/record/122093/files/Cornell_Dyson_rb0402.pdf
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    References listed on IDEAS

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    1. Schmit, Todd M. & Chung, Chanjin & Dong, Diansheng & Kaiser, Harry M. & Gould, Brian W., 2000. "The Effect Of Generic Dairy Advertising On The Household Demand For Milk And Cheese," 2000 Annual meeting, July 30-August 2, Tampa, FL 21775, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    2. McLaughlin, Edward W. & Hawkes, Gerard F., 1994. "Category Management: Current Status and Future Outlook," EB Series 186304, Cornell University, Department of Applied Economics and Management.
    3. Schmit, Todd M. & Dong, Diansheng & Chung, Chanjin & Kaiser, Harry M. & Gould, Brian W., 2002. "Identifying The Effects Of Generic Advertising On The Household Demand For Fluid Milk And Cheese: A Two-Step Panel Data Approach," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 27(1), pages 1-22, July.
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    Cited by:

    1. Chanjin Chung & Todd M. Schmit & Diansheng Dong & Harry M. Kaiser, 2007. "Economic evaluation of shelf-space management in grocery stores," Agribusiness, John Wiley & Sons, Ltd., vol. 23(4), pages 583-597.

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    Livestock Production/Industries;

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