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Neuroeconomics of Environmental Uncertainty and the Theory of the Firm

In: Neuroeconomics and the Firm

Author

Listed:
  • Helen Pushkarskaya
  • Michael Smithson
  • Xun Liu
  • Jane E. Joseph

Abstract

The ideal firm has been studied over several centuries, yet little is known about what makes one successful and another fail. This pioneering book brings together leading researchers investigating the concept of the firm from a neuroscientific perspective.

Suggested Citation

  • Helen Pushkarskaya & Michael Smithson & Xun Liu & Jane E. Joseph, 2010. "Neuroeconomics of Environmental Uncertainty and the Theory of the Firm," Chapters, in: Angela A. Stanton & Mellani Day & Isabell M. Welpe (ed.), Neuroeconomics and the Firm, chapter 1, Edward Elgar Publishing.
    • Handle: RePEc:elg:eechap:13502_1
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    References listed on IDEAS

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    6. Busenitz, Lowell W. & Barney, Jay B., 1997. "Differences between entrepreneurs and managers in large organizations: Biases and heuristics in strategic decision-making," Journal of Business Venturing, Elsevier, vol. 12(1), pages 9-30, January.
    7. Camerer, Colin & Weber, Martin, 1992. "Recent Developments in Modeling Preferences: Uncertainty and Ambiguity," Journal of Risk and Uncertainty, Springer, vol. 5(4), pages 325-370, October.
    8. Smithson, Michael, 1999. "Conflict Aversion: Preference for Ambiguity vs Conflict in Sources and Evidence," Organizational Behavior and Human Decision Processes, Elsevier, vol. 79(3), pages 179-198, September.
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    Cited by:

    1. Pérez-Centeno, Victor, 2018. "Brain-driven entrepreneurship research: Expanded review and research agenda towards entrepreneurial enhancement," Working Papers 02/18, Institut für Mittelstandsforschung (IfM) Bonn.

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