Measuring a Multifaceted Concept: A high Order Confirmatory Factor Analysis Towards Internal Marketing
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DOI: 10.2478/mmcks-2021-0014
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- Nelly Moreira Mero & Amalia Hidalgo Fernández & MarÃa Iliana Loor AlcÃvar & Francisco González Santa Cruz, 2020. "Influence of Internal Marketing Dimensions on Organizational Commitment: An Empirical Application in Ecuadorian Co-Operativism," SAGE Open, , vol. 10(3), pages 21582440209, July.
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Keywords
Internal marketing; opportunity development; feedback; informational justice; internal market research; training;All these keywords.
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