How critical is internal customer orientation to market orientation?1
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References listed on IDEAS
- George, William R., 1990. "Internal marketing and organizational behavior: A partnership in developing customer-conscious employees at every level," Journal of Business Research, Elsevier, vol. 20(1), pages 63-70, January.
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- Chieh-Peng Lin & Yehuda Baruch & Wei-Chi Shih, 2012. "Corporate Social Responsibility and Team Performance: The Mediating Role of Team Efficacy and Team Self-Esteem," Journal of Business Ethics, Springer, vol. 108(2), pages 167-180, June.
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- Emerson Wagner Mainardes & Alexandre Santos Cerqueira, 2016. "Measuring the Internal-Market Orientation in the Public Sector," Public Organization Review, Springer, vol. 16(2), pages 179-197, June.
- Andrada IACOB, 2015. "Consequences Of Employee’S Customer Orientation In Public Services," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, vol. 0(1), pages 169-180, May.
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- Malhotra, Neeru & Ackfeldt, Anna-Lena, 2016. "Internal communication and prosocial service behaviors of front-line employees: Investigating mediating mechanisms," Journal of Business Research, Elsevier, vol. 69(10), pages 4132-4139.
- Filipe Jorge Coelho & Mário Gomes Augusto & Arnaldo Fernandes Coelho & Patrícia Moura Sá, 2008. "Climate perceptions and the customer orientation of frontline service employees," The Service Industries Journal, Taylor & Francis Journals, vol. 30(8), pages 1343-1357, September.
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- Izaskun AGIRRE & Pedro REINARES & Amaia AGIRRE, 2014. "Antecedents To Market Orientation In The Worker Cooperative Organization: The Mondragon Group," Annals of Public and Cooperative Economics, Wiley Blackwell, vol. 85(3), pages 387-408, September.
- Jukka Majava & Jouko Nuottila & Harri Haapasalo & Kris M. Y. Law, 2013. "Customer Definition and Representation in Market-Driven Product Development," Diversity, Technology, and Innovation for Operational Competitiveness: Proceedings of the 2013 International Conference on Technology Innovation and Industrial Management, ToKnowPress.
- Junfeng Zhang, 2010. "Employee Orientation and Performance: An Exploration of the Mediating Role of Customer Orientation," Journal of Business Ethics, Springer, vol. 91(1), pages 111-121, February.
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- Reed, Kendra & Goolsby, Jerry R. & Johnston, Michelle K., 2016. "Listening in and out: Listening to customers and employees to strengthen an integrated market-oriented system," Journal of Business Research, Elsevier, vol. 69(9), pages 3591-3599.
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- Chen, Chee-Cheng, 2008. "An objective-oriented and product-line-based manufacturing performance measurement," International Journal of Production Economics, Elsevier, vol. 112(1), pages 380-390, March.
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