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Effects of Norms and Opportunity Cost of Time on Household Recycling

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  • Bente Halvorsen

Abstract

Social and moral norms and the opportunity cost of time will affect household recycling efforts. A model is developed to describe how norms affect the recycling decision through feelings of self-respect, guilty conscience, and warm-glow, as well as respect in, and sanctions from, the community. We find that the opportunity cost of time has a significant negative effect on household recycling. All indicators of warm-glow, social, and moral norms increase household recycling efforts. We find no evidence of crowding-out, neither when recycling is perceived as mandatory, nor when economic incentives are introduced in the form of a differentiated garbage fee.

Suggested Citation

  • Bente Halvorsen, 2008. "Effects of Norms and Opportunity Cost of Time on Household Recycling," Land Economics, University of Wisconsin Press, vol. 84(3), pages 501-516.
  • Handle: RePEc:uwp:landec:v:84:y:2008:i:3:p:501-516
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    References listed on IDEAS

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    1. Bente Halvorsen & Kjartan Sœlensminde, 1998. "Differences between Willingness-to-Pay Estimates from Open-Ended and Discrete-Choice Contingent Valuation Methods: The Effects of Heteroscedasticity," Land Economics, University of Wisconsin Press, vol. 74(2), pages 262-282.
    2. Tiller, Kelly & Jakus, Paul M. & Park, William M., 1997. "Household Willingness To Pay For Dropoff Recycling," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 22(2), pages 1-11, December.
    3. Hong Seonghoon & Adams Richard M. & Love H. Alan, 1993. "An Economic Analysis of Household Recycling of Solid Wastes: The Case of Portland, Oregon," Journal of Environmental Economics and Management, Elsevier, vol. 25(2), pages 136-146, September.
    4. Johansson,Per-Olov, 1993. "Cost-Benefit Analysis of Environmental Change," Cambridge Books, Cambridge University Press, number 9780521447928, Enero.
    5. Jakus, Paul M. & Tiller, Kelly & Park, William M., 1996. "Generation Of Recyclables By Rural Households," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 21(1), pages 1-13, July.
    6. Jenkins, Robin R. & Martinez, Salvador A. & Palmer, Karen & Podolsky, Michael J., 2003. "The determinants of household recycling: a material-specific analysis of recycling program features and unit pricing," Journal of Environmental Economics and Management, Elsevier, vol. 45(2), pages 294-318, March.
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    More about this item

    JEL classification:

    • C21 - Mathematical and Quantitative Methods - - Single Equation Models; Single Variables - - - Cross-Sectional Models; Spatial Models; Treatment Effect Models
    • H42 - Public Economics - - Publicly Provided Goods - - - Publicly Provided Private Goods

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