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Pin-ups and Journalists: A Model of Media Market with News and Entertainment

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  • Maria Rosa Battaggion
  • Alessandro Vaglio

Abstract

In this article, the authors model a market for news where two sources compete for the audience. Individuals are heterogeneous with respect to their tastes for the news and entertainment. The authors model endogenously the sources' choices concerning the news accuracy and the level of entertainment, together with the audience's behavior, which includes reading one or two sources as well as not reading at all. The authors provide a rigorous setting explaining why individuals get informed according to a Bayesian behavior. Then, when some individuals read more than one source, they show that the competition is relaxed and the incentives to invest in quality lacks. In this respect, pluralism , defined as the possibility to jointly resort to more than one paper, does not automatically guarantee a higher press quality.

Suggested Citation

  • Maria Rosa Battaggion & Alessandro Vaglio, 2015. "Pin-ups and Journalists: A Model of Media Market with News and Entertainment," Journal of Media Economics, Taylor & Francis Journals, vol. 28(4), pages 217-245, October.
    • Handle: RePEc:taf:jmedec:v:28:y:2015:i:4:p:217-245
    DOI: 10.1080/08997764.2015.1094078
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    References listed on IDEAS

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    Cited by:

    1. Maria Rosa Battaggion & Alessandro Vaglio, 2020. "TV watching in the new millennium: insights from Europe," Economia e Politica Industriale: Journal of Industrial and Business Economics, Springer;Associazione Amici di Economia e Politica Industriale, vol. 47(4), pages 645-661, December.
    2. Sendhil Mullainathan & Andrei Shleifer, 2005. "The Market for News," American Economic Review, American Economic Association, vol. 95(4), pages 1031-1053, September.
    3. Maria Battaggion & Alessandro Vaglio, 2015. "Watchdogs, Platforms and Audience: An Economic Perspective on Media Markets," Atlantic Economic Journal, Springer;International Atlantic Economic Society, vol. 43(2), pages 209-228, June.

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