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Evolutionary preference/utility functions: A dynamic perspective

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  • Wayne DeSarbo
  • Duncan Fong
  • John Liechty
  • Jennifer Coupland

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  • Wayne DeSarbo & Duncan Fong & John Liechty & Jennifer Coupland, 2005. "Evolutionary preference/utility functions: A dynamic perspective," Psychometrika, Springer;The Psychometric Society, vol. 70(1), pages 179-202, March.
    • Handle: RePEc:spr:psycho:v:70:y:2005:i:1:p:179-202
    DOI: 10.1007/s11336-002-0976-x
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    References listed on IDEAS

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    1. Johar, Gita Venkataramani & Jedidi, Kamel & Jacoby, Jacob, 1997. "A Varying-Parameter Averaging Model of On-Line Brand Evaluations," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 24(2), pages 232-247, September.
    2. Hogarth, Robin M. (ed.), 1990. "Insights in Decision Making," University of Chicago Press Economics Books, University of Chicago Press, edition 1, number 9780226348551, September.
    3. James G. March, 1978. "Bounded Rationality, Ambiguity, and the Engineering of Choice," Bell Journal of Economics, The RAND Corporation, vol. 9(2), pages 587-608, Autumn.
    4. Moore, Don A., 1999. "Order Effects in Preference Judgments: Evidence for Context Dependence in the Generation of Preferences, ," Organizational Behavior and Human Decision Processes, Elsevier, vol. 78(2), pages 146-165, May.
    5. Huynh Huynh, 1980. "A nonrandomized minimax solution for passing scores in the binomial error model," Psychometrika, Springer;The Psychometric Society, vol. 45(2), pages 167-182, June.
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    Cited by:

    1. DeSarbo, Wayne S. & Selin Atalay, A. & Blanchard, Simon J., 2009. "A three-way clusterwise multidimensional unfolding procedure for the spatial representation of context dependent preferences," Computational Statistics & Data Analysis, Elsevier, vol. 53(8), pages 3217-3230, June.
    2. James Agarwal & Wayne DeSarbo & Naresh K. Malhotra & Vithala Rao, 2015. "An Interdisciplinary Review of Research in Conjoint Analysis: Recent Developments and Directions for Future Research," Customer Needs and Solutions, Springer;Institute for Sustainable Innovation and Growth (iSIG), vol. 2(1), pages 19-40, March.
    3. Shiling Ruan & Steven MacEachern & Thomas Otter & Angela Dean, 2008. "The Dependent Poisson Race Model and Modeling Dependence in Conjoint Choice Experiments," Psychometrika, Springer;The Psychometric Society, vol. 73(2), pages 261-288, June.
    4. Duncan Fong & Peter Ebbes & Wayne DeSarbo, 2012. "A Heterogeneous Bayesian Regression Model for Cross-sectional Data Involving a Single Observation per Response Unit," Psychometrika, Springer;The Psychometric Society, vol. 77(2), pages 293-314, April.
    5. John C. Liechty & Duncan K. H. Fong & Wayne S. DeSarbo, 2005. "Dynamic Models Incorporating Individual Heterogeneity: Utility Evolution in Conjoint Analysis," Marketing Science, INFORMS, vol. 24(2), pages 285-293, November.
    6. Terry Elrod & Gerald Häubl & Steven Tipps, 2012. "Parsimonious Structural Equation Models for Repeated Measures Data, with Application to the Study of Consumer Preferences," Psychometrika, Springer;The Psychometric Society, vol. 77(2), pages 358-387, April.

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