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Knitting for conservation: a social practice perspective on a social and behaviour change communication intervention

Author

Listed:
  • Maria Cristina Gallegos

    (Wageningen University
    University of Rwanda)

  • Marleen Buizer

    (Wageningen University)

  • Stephanie Ketterer Hobbis

    (Wageningen University)

  • Graham Wise

    (University of Southern Queensland)

Abstract

We critically reflect on a conservation project in the Ecuadorian Amazon that was designed to promote biodiversity conservation among lowland indigenous communities involved in eco-tourism initiatives by teaching them how to knit a particular set of local animals. We use interpretive qualitative research and draw on social practice theory to examine the ways that participants’ engagement with new knitting in participatory knitting workshops changed the understanding of environmental conservation and social entrepreneurship within an eco-tourism context. Eventually, the intervention pushed participants to adopt new and difficult-to-sustain conservation and entrepreneurial practices. The introduction of these new practices and a focus on a specific list of local species turned animals into commodities and created unsustainable connections with new materials and a disconnect between local and traditional know-how.

Suggested Citation

  • Maria Cristina Gallegos & Marleen Buizer & Stephanie Ketterer Hobbis & Graham Wise, 2024. "Knitting for conservation: a social practice perspective on a social and behaviour change communication intervention," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 26(4), pages 8687-8707, April.
    • Handle: RePEc:spr:endesu:v:26:y:2024:i:4:d:10.1007_s10668-023-03066-7
    DOI: 10.1007/s10668-023-03066-7
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    References listed on IDEAS

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    4. Henry Etzkowitz, 2002. "Incubation of incubators: innovation as a triple helix of university-industry-government networks," Science and Public Policy, Oxford University Press, vol. 29(2), pages 115-128, April.
    5. Thomas Tufte & Paolo Mefalopulos, 2009. "Participatory Communication : A Practical Guide," World Bank Publications - Books, The World Bank Group, number 5940, April.
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