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The Virtual Reality Leisure Activities Experience on Elderly People

Author

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  • Mei-Yuan Jeng

    (Da-Yeh University)

  • Fan-Yun Pai

    (National Changhua University of Education
    Da-Yeh University)

  • Tsu-Ming Yeh

    (Da-Yeh University)

Abstract

In this study, we examine the behavioral intentions of the elderly, with regard to experiencing virtual reality leisure activities, and propose a new experience model with experience value as a mediating variable. We gathered 294 effective samples consisting of elderly people. Each elderly respondent experienced the activities for ten weeks. The results show that experience value is not only able to effectively predict behavioral intentions (including purchases and ongoing participation), but it is also a mediating variable in the relationship between experience quality and behavioral intentions. These findings fully confirm the importance of “giving consumers a satisfaction experience” advocated in the literature on the experience economy. The present study also shows that experience seeking and experience quality both have a significant positive relationship with experience value, and that experience value in turn influences behavioral intentions, providing empirical support for the conceptualization of virtual reality leisure activity for elderly people.

Suggested Citation

  • Mei-Yuan Jeng & Fan-Yun Pai & Tsu-Ming Yeh, 2017. "The Virtual Reality Leisure Activities Experience on Elderly People," Applied Research in Quality of Life, Springer;International Society for Quality-of-Life Studies, vol. 12(1), pages 49-65, March.
  • Handle: RePEc:spr:ariqol:v:12:y:2017:i:1:d:10.1007_s11482-016-9452-0
    DOI: 10.1007/s11482-016-9452-0
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    References listed on IDEAS

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    Cited by:

    1. Dan Shao & I-Jui Lee, 2020. "Acceptance and Influencing Factors of Social Virtual Reality in the Urban Elderly," Sustainability, MDPI, vol. 12(22), pages 1-19, November.
    2. Seyyed Mohammad Tabatabaei & Ali Talaei, 2019. "Virtual Reality as a Friend of the Elderly: A Mini-Review," Biomedical Journal of Scientific & Technical Research, Biomedical Research Network+, LLC, vol. 22(2), pages 16517-16519, October.
    3. Tsu-Ming Yeh & Fan-Yun Pai & Mei-Yuan Jeng, 2019. "The Factors Affecting Older Adults’ Intention toward Ongoing Participation in Virtual Reality Leisure Activities," IJERPH, MDPI, vol. 16(3), pages 1-13, January.
    4. Pleyers, Gordy & Poncin, Ingrid, 2020. "Non-immersive virtual reality technologies in real estate: How customer experience drives attitudes toward properties and the service provider," Journal of Retailing and Consumer Services, Elsevier, vol. 57(C).
    5. Jaeyoon Kwon & Taerin Chung, 2018. "Importance-Performance Analysis (IPA) of Service Quality for Virtual Reality Golf Center," International Journal of Marketing Studies, Canadian Center of Science and Education, vol. 10(3), pages 1-30, August.

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