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The Impact of Prior Entrepreneurial Exposure on Perceptions of New Venture Feasibility and Desirability


  • Norris Krueger


Shapero (1975, 1982) proposed an Intentionality-based process model of the entrepreneurial event. Entrepreneurial intentions should derive from feasibility and desirability perceptions plus a propensity to act on opportunities. Prior entrepreneurship-related experiences should influence entrepreneurial intentions indirectly through these perceptions. Path analyses found that feasibility and desirability perceptions and propensity to act each proved significant antecedents of entrepreneurial intentions. Perceived feasibility was significantly associated with the breadth of prior exposure. Perceived desirability was significantly associated with the positiveness of that prior exposure. Strong support was found for Shapero's model, arguing for further application of intentions-based process models of entrepreneurial activity.

Suggested Citation

  • Norris Krueger, 1993. "The Impact of Prior Entrepreneurial Exposure on Perceptions of New Venture Feasibility and Desirability," Entrepreneurship Theory and Practice, , vol. 18(1), pages 5-21, October.
  • Handle: RePEc:sae:entthe:v:18:y:1993:i:1:p:5-21
    DOI: 10.1177/104225879301800101

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    References listed on IDEAS

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