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Personality and Attitudes of Indian Young Female Workforce: Entrepreneurial Orientation by Education and Regions

Author

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  • Subhash C. Kundu

    (Guru Jambheshwar University of Science and Technology, India)

  • Sunita Rani

    (Guru Jambheshwar University of Science and Technology, India)

Abstract

This investigation analyzes the impact of region and educational background on entrepreneurial orientation of Indian young female trainees by using four personality descriptors i.e. need for achievement, innovation, personal control, and self-esteem around three attitude components i.e. affect, behavior, and cognition. The findings reflect the highest score of the respondents on the achievement motivation as compared to the other three personality descriptors (innovation, personal control, and self-esteem) and lowest score on the self-esteem dimension. Among attitude components, cognition has emerged as highest. Entrepreneurial orientation score of the sample as a whole is moderately high and female trainees from South India are having an edge over their counterparts from North India. Significant differences are not found between females of different educational backgrounds.

Suggested Citation

  • Subhash C. Kundu & Sunita Rani, 2007. "Personality and Attitudes of Indian Young Female Workforce: Entrepreneurial Orientation by Education and Regions," Managing Global Transitions, University of Primorska, Faculty of Management Koper, vol. 5(3), pages 229-252.
    • Handle: RePEc:mgt:youmgt:v:5:y:2007:i:3:p:229-252
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    Cited by:

    1. Radha Jagannathan & Michael J. Camasso & Bagavan Das & Jale Tosun & Sadagopan Iyengar, 2017. "Family, society and the individual: determinants of entrepreneurial attitudes among youth in Chennai, South India," Journal of Global Entrepreneurship Research, Springer;UNESCO Chair in Entrepreneurship, vol. 7(1), pages 1-22, December.
    2. Adil Ellikkal & S Rajamohan, 2021. "Students Intention towards Entrepreneurship as a Career among Final Year Engineering Students in Puducherry," Shanlax International Journal of Management, Shanlax Journals, vol. 8(3), pages 66-73, January.

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    More about this item

    Keywords

    entrepreneurial orientation; achievement; attitude; female; self-esteem;
    All these keywords.

    JEL classification:

    • L26 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Entrepreneurship
    • M12 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Personnel Management; Executives; Executive Compensation

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