IDEAS home Printed from https://ideas.repec.org/a/kap/transp/v50y2023i6d10.1007_s11116-022-10304-w.html
   My bibliography  Save this article

Ranking preferences towards adopting autonomous vehicles based on peer inputs and advertisements

Author

Listed:
  • Ishant Sharma

    (University of Memphis)

  • Sabyasachee Mishra

    (University of Memphis)

Abstract

Recent developments indicate that emerging technologies like connected and autonomous vehicles (CAVs) and mobility-on-demand services and their possible integrations can revolutionize travel behavior. Recent research studies also establish the importance of peer inputs and media advertisements in expediting the adoption of such emerging technologies. This study quantifies individuals' ranking preference towards multiple CAV-based travel modalities (owned, ride-hailing, carpooled, and public transport) based on psychological constructs-capturing the perceptions of the CAV-related information received from their peers and advertisements-using a statewide survey and hybrid choice model. Results indicate individuals’ increased concern towards their social status and barriers associated with CAVs when adopting a CAV-based travel mode. Also, individuals prioritize peer input over media advertisements and CAV-based ride-hailing services over other modalities. This study's findings and inferred implications will offer policymakers and public agencies valuable information to measure end-users ' inclinations to rank and adopt CAV-based travel modalities.

Suggested Citation

  • Ishant Sharma & Sabyasachee Mishra, 2023. "Ranking preferences towards adopting autonomous vehicles based on peer inputs and advertisements," Transportation, Springer, vol. 50(6), pages 2139-2192, December.
    • Handle: RePEc:kap:transp:v:50:y:2023:i:6:d:10.1007_s11116-022-10304-w
    DOI: 10.1007/s11116-022-10304-w
    as

    Download full text from publisher

    File URL: http://link.springer.com/10.1007/s11116-022-10304-w
    File Function: Abstract
    Download Restriction: Access to full text is restricted to subscribers.
    File URL: https://libkey.io/10.1007/s11116-022-10304-w?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Liu, Peng & Zhang, Yawen & He, Zhen, 2019. "The effect of population age on the acceptable safety of self-driving vehicles," Reliability Engineering and System Safety, Elsevier, vol. 185(C), pages 341-347.
    2. Thomas Leicht & Anis Chtourou & Kamel Ben Youssef, 2018. "Consumer innovativeness and intentioned autonomous car adoption," Post-Print hal-02511554, HAL.
    3. Vredin Johansson, Maria & Heldt, Tobias & Johansson, Per, 2006. "The effects of attitudes and personality traits on mode choice," Transportation Research Part A: Policy and Practice, Elsevier, vol. 40(6), pages 507-525, July.
    4. Wong, Yale Z. & Hensher, David A. & Mulley, Corinne, 2020. "Mobility as a service (MaaS): Charting a future context," Transportation Research Part A: Policy and Practice, Elsevier, vol. 131(C), pages 5-19.
    5. Greenblatt, Jeffery & Shaheen, Susan PhD, 2015. "Automated Vehicles, On-Demand Mobility and Environmental Impacts," Institute of Transportation Studies, Research Reports, Working Papers, Proceedings qt23r1h80t, Institute of Transportation Studies, UC Berkeley.
    6. Dennis Fok & Richard Paap & Bram Van Dijk, 2012. "A Rank‐Ordered Logit Model With Unobserved Heterogeneity In Ranking Capabilities," Journal of Applied Econometrics, John Wiley & Sons, Ltd., vol. 27(5), pages 831-846, August.
    7. Sharma, Ishant & Mishra, Sabyasachee, 2022. "Quantifying the consumer’s dependence on different information sources on acceptance of autonomous vehicles," Transportation Research Part A: Policy and Practice, Elsevier, vol. 160(C), pages 179-203.
    8. Rafael Maldonado-Hinarejos & Aruna Sivakumar & John Polak, 2014. "Exploring the role of individual attitudes and perceptions in predicting the demand for cycling: a hybrid choice modelling approach," Transportation, Springer, vol. 41(6), pages 1287-1304, November.
    9. Helveston, John Paul & Liu, Yimin & Feit, Elea McDonnell & Fuchs, Erica & Klampfl, Erica & Michalek, Jeremy J., 2015. "Will subsidies drive electric vehicle adoption? Measuring consumer preferences in the U.S. and China," Transportation Research Part A: Policy and Practice, Elsevier, vol. 73(C), pages 96-112.
    10. Verity Watson & Terry Porteous & Tim Bolt & Mandy Ryan, 2019. "Mode and Frame Matter: Assessing the Impact of Survey Mode and Sample Frame in Choice Experiments," Medical Decision Making, , vol. 39(7), pages 827-841, October.
    11. Dimitris Milakis, 2019. "Long-term implications of automated vehicles: an introduction," Transport Reviews, Taylor & Francis Journals, vol. 39(1), pages 1-8, January.
    12. Nielsen, Thomas Alexander Sick & Haustein, Sonja, 2018. "On sceptics and enthusiasts: What are the expectations towards self-driving cars?," Transport Policy, Elsevier, vol. 66(C), pages 49-55.
    13. Peng Jing & Hao Huang & Bin Ran & Fengping Zhan & Yuji Shi, 2019. "Exploring the Factors Affecting Mode Choice Intention of Autonomous Vehicle Based on an Extended Theory of Planned Behavior—A Case Study in China," Sustainability, MDPI, vol. 11(4), pages 1-20, February.
    14. Wadud, Zia & MacKenzie, Don & Leiby, Paul, 2016. "Help or hindrance? The travel, energy and carbon impacts of highly automated vehicles," Transportation Research Part A: Policy and Practice, Elsevier, vol. 86(C), pages 1-18.
    15. Saeed, Tariq Usman & Burris, Mark W. & Labi, Samuel & Sinha, Kumares C., 2020. "An empirical discourse on forecasting the use of autonomous vehicles using consumers’ preferences," Technological Forecasting and Social Change, Elsevier, vol. 158(C).
    16. Rosseel, Yves, 2012. "lavaan: An R Package for Structural Equation Modeling," Journal of Statistical Software, Foundation for Open Access Statistics, vol. 48(i02).
    17. Araz Taeihagh & Hazel Si Min Lim, 2019. "Governing autonomous vehicles: emerging responses for safety, liability, privacy, cybersecurity, and industry risks," Transport Reviews, Taylor & Francis Journals, vol. 39(1), pages 103-128, January.
    18. Ramin Shabanpour & Ali Shamshiripour & Abolfazl Mohammadian, 2018. "Modeling adoption timing of autonomous vehicles: innovation diffusion approach," Transportation, Springer, vol. 45(6), pages 1607-1621, November.
    19. Rodrigo Marçal Gandia & Fabio Antonialli & Bruna Habib Cavazza & Arthur Miranda Neto & Danilo Alves de Lima & Joel Yutaka Sugano & Isabelle Nicolai & Andre Luiz Zambalde, 2019. "Autonomous vehicles: scientometric and bibliometric review," Transport Reviews, Taylor & Francis Journals, vol. 39(1), pages 9-28, January.
    20. Talebian, Ahmadreza & Mishra, Sabyasachee, 2022. "Unfolding the state of the adoption of connected autonomous trucks by the commercial fleet owner industry," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 158(C).
    21. Peng Liu & Run Yang & Zhigang Xu, 2019. "Public Acceptance of Fully Automated Driving: Effects of Social Trust and Risk/Benefit Perceptions," Risk Analysis, John Wiley & Sons, vol. 39(2), pages 326-341, February.
    22. Robertson, Robyn D. & Meister, Shawna R. & Vanlaar, Ward G.M. & Mainegra Hing, Marisela, 2017. "Automated vehicles and behavioural adaptation in Canada," Transportation Research Part A: Policy and Practice, Elsevier, vol. 104(C), pages 50-57.
    23. Ipek N. Sener & Johanna Zmud, 2019. "Chipping away at uncertainty: intent to use self-driving vehicles and the role of ride-hailing," Transportation Planning and Technology, Taylor & Francis Journals, vol. 42(7), pages 645-661, October.
    24. Christina Pakusch & Gunnar Stevens & Alexander Boden & Paul Bossauer, 2018. "Unintended Effects of Autonomous Driving: A Study on Mobility Preferences in the Future," Sustainability, MDPI, vol. 10(7), pages 1-22, July.
    25. Wang, Xia & Yu, Chunling & Wei, Yujie, 2012. "Social Media Peer Communication and Impacts on Purchase Intentions: A Consumer Socialization Framework," Journal of Interactive Marketing, Elsevier, vol. 26(4), pages 198-208.
    26. Gopindra Sivakumar Nair & Sebastian Astroza & Chandra R. Bhat & Sara Khoeini & Ram M. Pendyala, 2018. "An application of a rank ordered probit modeling approach to understanding level of interest in autonomous vehicles," Transportation, Springer, vol. 45(6), pages 1623-1637, November.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Peng Jing & Gang Xu & Yuexia Chen & Yuji Shi & Fengping Zhan, 2020. "The Determinants behind the Acceptance of Autonomous Vehicles: A Systematic Review," Sustainability, MDPI, vol. 12(5), pages 1-26, February.
    2. Dubey, Subodh & Sharma, Ishant & Mishra, Sabyasachee & Cats, Oded & Bansal, Prateek, 2022. "A General Framework to Forecast the Adoption of Novel Products: A Case of Autonomous Vehicles," Transportation Research Part B: Methodological, Elsevier, vol. 165(C), pages 63-95.
    3. Wang, Song & Li, Zhixia & Wang, Yi & Aaron Wyatt, Daniel, 2022. "How do age and gender influence the acceptance of automated vehicles? – Revealing the hidden mediating effects from the built environment and personal factors," Transportation Research Part A: Policy and Practice, Elsevier, vol. 165(C), pages 376-394.
    4. Mishra, Sabyasachee & Sharma, Ishant & Pani, Agnivesh, 2023. "Analyzing autonomous delivery acceptance in food deserts based on shopping travel patterns," Transportation Research Part A: Policy and Practice, Elsevier, vol. 169(C).
    5. Li, Dun & Huang, Youlin & Qian, Lixian, 2022. "Potential adoption of robotaxi service: The roles of perceived benefits to multiple stakeholders and environmental awareness," Transport Policy, Elsevier, vol. 126(C), pages 120-135.
    6. Guo, Yuntao & Souders, Dustin & Labi, Samuel & Peeta, Srinivas & Benedyk, Irina & Li, Yujie, 2021. "Paving the way for autonomous Vehicles: Understanding autonomous vehicle adoption and vehicle fuel choice under user heterogeneity," Transportation Research Part A: Policy and Practice, Elsevier, vol. 154(C), pages 364-398.
    7. Sharma, Ishant & Mishra, Sabyasachee, 2022. "Quantifying the consumer’s dependence on different information sources on acceptance of autonomous vehicles," Transportation Research Part A: Policy and Practice, Elsevier, vol. 160(C), pages 179-203.
    8. Liu, Peng & Ma, Yanjiao & Zuo, Yaqing, 2019. "Self-driving vehicles: Are people willing to trade risks for environmental benefits?," Transportation Research Part A: Policy and Practice, Elsevier, vol. 125(C), pages 139-149.
    9. Yue Ding & Ruimin Li & Xiaokun Wang & Joshua Schmid, 2022. "Heterogeneity of autonomous vehicle adoption behavior due to peer effects and prior-AV knowledge," Transportation, Springer, vol. 49(6), pages 1837-1860, December.
    10. Qian, Lixian & Yin, Juelin & Huang, Youlin & Liang, Ya, 2023. "The role of values and ethics in influencing consumers’ intention to use autonomous vehicle hailing services," Technological Forecasting and Social Change, Elsevier, vol. 188(C).
    11. Shelly Etzioni & Jamil Hamadneh & Arnór B. Elvarsson & Domokos Esztergár-Kiss & Milena Djukanovic & Stelios N. Neophytou & Jaka Sodnik & Amalia Polydoropoulou & Ioannis Tsouros & Cristina Pronello & N, 2020. "Modeling Cross-National Differences in Automated Vehicle Acceptance," Sustainability, MDPI, vol. 12(22), pages 1-22, November.
    12. Liu, Peng & Xu, Zhigang & Zhao, Xiangmo, 2019. "Road tests of self-driving vehicles: Affective and cognitive pathways in acceptance formation," Transportation Research Part A: Policy and Practice, Elsevier, vol. 124(C), pages 354-369.
    13. Wang, Fei & Zhang, Zhentai & Lin, Shoufu, 2023. "Purchase intention of Autonomous vehicles and industrial Policies: Evidence from a national survey in China," Transportation Research Part A: Policy and Practice, Elsevier, vol. 173(C).
    14. Roberto Battistini & Luca Mantecchini & Maria Nadia Postorino, 2020. "Users’ Acceptance of Connected and Automated Shuttles for Tourism Purposes: A Survey Study," Sustainability, MDPI, vol. 12(23), pages 1-17, December.
    15. Pel, Bonno & Raven, Rob & van Est, Rinie, 2020. "Transitions governance with a sense of direction: synchronization challenges in the case of the dutch ‘Driverless Car’ transition," Technological Forecasting and Social Change, Elsevier, vol. 160(C).
    16. Jiang, Like & Chen, Haibo & Paschalidis, Evangelos, 2023. "Diffusion of connected and autonomous vehicles concerning mode choice, policy interventions and sustainability impacts: A system dynamics modelling study," Transport Policy, Elsevier, vol. 141(C), pages 274-290.
    17. Amalia Polydoropoulou & Ioannis Tsouros & Nikolas Thomopoulos & Cristina Pronello & Arnór Elvarsson & Haraldur Sigþórsson & Nima Dadashzadeh & Kristina Stojmenova & Jaka Sodnik & Stelios Neophytou & D, 2021. "Who Is Willing to Share Their AV? Insights about Gender Differences among Seven Countries," Sustainability, MDPI, vol. 13(9), pages 1-19, April.
    18. Andreja Pucihar & Iztok Zajc & Radovan Sernec & Gregor Lenart, 2019. "Living Lab as an Ecosystem for Development, Demonstration and Assessment of Autonomous Mobility Solutions," Sustainability, MDPI, vol. 11(15), pages 1-21, July.
    19. Dahlen Silva & Dávid Földes & Csaba Csiszár, 2021. "Autonomous Vehicle Use and Urban Space Transformation: A Scenario Building and Analysing Method," Sustainability, MDPI, vol. 13(6), pages 1-22, March.
    20. Du, Manqing & Zhang, Tingru & Liu, Jinting & Xu, Zhigang & Liu, Peng, 2022. "Rumors in the air? Exploring public misconceptions about automated vehicles," Transportation Research Part A: Policy and Practice, Elsevier, vol. 156(C), pages 237-252.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:kap:transp:v:50:y:2023:i:6:d:10.1007_s11116-022-10304-w. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.springer.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.