Network-based market knowledge and product innovativeness
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References listed on IDEAS
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- Barthelemy Chollet & Mickaël Géraudel & Anis Khedhaouria & Caroline Mothe, 2016. "Market knowledge as a function of CEOs' personality: A fuzzy set approach," Grenoble Ecole de Management (Post-Print) halshs-01496313, HAL.
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KeywordsMarket knowledge; Knowledge breadth; Knowledge depth; Product innovativeness;
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