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Price–quality relationship in the presence of asymmetric dynamic reference quality effects

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  • Arieh Gavious
  • Oded Lowengart

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  • Arieh Gavious & Oded Lowengart, 2012. "Price–quality relationship in the presence of asymmetric dynamic reference quality effects," Marketing Letters, Springer, vol. 23(1), pages 137-161, March.
  • Handle: RePEc:kap:mktlet:v:23:y:2012:i:1:p:137-161
    DOI: 10.1007/s11002-011-9143-4
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    References listed on IDEAS

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    1. Paulson Gjerde, Kathy A. & Slotnick, Susan A., 2004. "Quality and reputation: The effects of external and internal factors over time," International Journal of Production Economics, Elsevier, vol. 89(1), pages 1-20, May.
    2. Fershtman, Chaim & Kamien, Morton I, 1987. "Dynamic Duopolistic Competition with Sticky Prices," Econometrica, Econometric Society, vol. 55(5), pages 1151-1164, September.
    3. Daniel Kahneman & Amos Tversky, 2013. "Prospect Theory: An Analysis of Decision Under Risk," World Scientific Book Chapters, in: Leonard C MacLean & William T Ziemba (ed.), HANDBOOK OF THE FUNDAMENTALS OF FINANCIAL DECISION MAKING Part I, chapter 6, pages 99-127, World Scientific Publishing Co. Pte. Ltd..
    4. Gadi Fibich & Arieh Gavious & Oded Lowengart, 2007. "Optimal price promotion in the presence of asymmetric reference-price effects," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 28(6), pages 569-577.
    5. Frank M. Bass, 1969. "A New Product Growth for Model Consumer Durables," Management Science, INFORMS, vol. 15(5), pages 215-227, January.
    6. Gadi Fibich & Arieh Gavious & Oded Lowengart, 2003. "Explicit Solutions of Optimization Models and Differential Games with Nonsmooth (Asymmetric) Reference-Price Effects," Operations Research, INFORMS, vol. 51(5), pages 721-734, October.
    7. Praveen K. Kopalle & Ambar G. Rao & João L. Assunção, 1996. "Asymmetric Reference Price Effects and Dynamic Pricing Policies," Marketing Science, INFORMS, vol. 15(1), pages 60-85.
    8. Winer, Russell S, 1986. "A Reference Price Model of Brand Choice for Frequently Purchased Products," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 13(2), pages 250-256, September.
    9. Eric A. Greenleaf, 1995. "The Impact of Reference Price Effects on the Profitability of Price Promotions," Marketing Science, INFORMS, vol. 14(1), pages 82-104.
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    Citations

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    Cited by:

    1. Chenavaz Régis, 2017. "Better Product Quality May Lead to Lower Product Price," The B.E. Journal of Theoretical Economics, De Gruyter, vol. 17(1), pages 1-22, January.
    2. De Giovanni, Pietro & Zaccour, Georges, 2023. "A survey of dynamic models of product quality," European Journal of Operational Research, Elsevier, vol. 307(3), pages 991-1007.
    3. Dengke Yu & Rong Zhou, 2017. "Coordination of Cooperative Knowledge Creation for Agricultural Technology Diffusion in China’s “Company Plus Farmers” Organizations," Sustainability, MDPI, vol. 9(10), pages 1-15, October.
    4. Chenavaz, Régis Y. & Feichtinger, Gustav & Hartl, Richard F. & Kort, Peter M., 2020. "Modeling the impact of product quality on dynamic pricing and advertising policies," European Journal of Operational Research, Elsevier, vol. 284(3), pages 990-1001.
    5. Xu, Man & Tang, Wansheng & Zhao, Ruiqing, 2023. "Should reputable e-retailers undertake service activities along with sales?," Journal of Retailing and Consumer Services, Elsevier, vol. 74(C).
    6. Yi He & Qingyun Xu & Bing Xu & Pengkun Wu, 2016. "Supply chain coordination in quality improvement with reference effects," Journal of the Operational Research Society, Palgrave Macmillan;The OR Society, vol. 67(9), pages 1158-1168, September.
    7. Junsong Bian & Kin Keung Lai & Zhongsheng Hua, 2017. "Service outsourcing under different supply chain power structures," Annals of Operations Research, Springer, vol. 248(1), pages 123-142, January.
    8. Yida Zhai & Guanghua Han, 2022. "The effect of the inspection information sharing policy on quality‐oriented food production in online commerce," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 43(1), pages 84-96, January.
    9. He, Yi & Wang, Hang & Guo, Qiang & Xu, Qingyun, 2019. "Coordination through cooperative advertising in a two-period consumer electronics supply chain," Journal of Retailing and Consumer Services, Elsevier, vol. 50(C), pages 179-188.
    10. Jun Wang & Xianxue Cheng & Xinyu Wang & Hongtao Yang & Shuhua Zhang, 2019. "Myopic versus Farsighted Behaviors in a Low-Carbon Supply Chain with Reference Emission Effects," Complexity, Hindawi, vol. 2019, pages 1-15, February.
    11. Dongxue Guo & Yi He & Yuanyuan Wu & Qingyun Xu, 2016. "Analysis of Supply Chain under Different Subsidy Policies of the Government," Sustainability, MDPI, vol. 8(12), pages 1-18, December.
    12. Deqing Ma & Jinsong Hu & Weihao Wang, 2021. "Differential game of product–service supply chain considering consumers’ reference effect and supply chain members’ reciprocity altruism in the online-to-offline mode," Annals of Operations Research, Springer, vol. 304(1), pages 263-297, September.
    13. Zhao, Yan & Li, Yanhui & Yao, Qi & Guan, Xu, 2023. "Dual-channel retailing strategy vs. omni-channel buy-online-and-pick-up-in-store behaviors with reference freshness effect," International Journal of Production Economics, Elsevier, vol. 263(C).
    14. Ma, Peng & Gong, Yeming & Mirchandani, Prakash, 2020. "Trade-in for remanufactured products: Pricing with double reference effects," International Journal of Production Economics, Elsevier, vol. 230(C).
    15. Zhichao Zhang & Qing Zhang & Zhi Liu & Xiaoxue Zheng, 2018. "Static and Dynamic Pricing Strategies in a Closed-Loop Supply Chain with Reference Quality Effects," Sustainability, MDPI, vol. 10(1), pages 1-31, January.
    16. Zhou Xideng & Xu Bing & Xie Fei & Li Yu, 2020. "Research on Quality Decisions and Coordination with Reference Effect in Dual-Channel Supply Chain," Sustainability, MDPI, vol. 12(6), pages 1-23, March.
    17. Zhaofu Hong & Hao Wang & Yeming Gong, 2019. "Green product design considering functional-product reference," Post-Print hal-02312293, HAL.
    18. Liu, Yang & Zhang, Jianxiong & Zhang, Shichen & Liu, Guowei, 2017. "Prisoner’s dilemma on behavioral choices in the presence of sticky prices: Farsightedness vs. myopia," International Journal of Production Economics, Elsevier, vol. 191(C), pages 128-142.
    19. Hong, Zhaofu & Wang, Hao & Gong, Yeming, 2019. "Green product design considering functional-product reference," International Journal of Production Economics, Elsevier, vol. 210(C), pages 155-168.
    20. Hong, Zhaofu & Wang, Hao & Yu, Yugang, 2018. "Green product pricing with non-green product reference," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 115(C), pages 1-15.
    21. Xiaowei Zhu, 2017. "Outsourcing management under various demand Information Sharing scenarios," Annals of Operations Research, Springer, vol. 257(1), pages 449-467, October.
    22. Caulkins, Jonathan P. & Feichtinger, Gustav & Grass, Dieter & Hartl, Richard F. & Kort, Peter M. & Seidl, Andrea, 2017. "Interaction of pricing, advertising and experience quality: A dynamic analysis," European Journal of Operational Research, Elsevier, vol. 256(3), pages 877-885.
    23. Yanyan He & Juan Zhang & Qinglong Gou & Gongbing Bi, 2018. "Supply chain decisions with reference quality effect under the O2O environment," Annals of Operations Research, Springer, vol. 268(1), pages 273-292, September.
    24. Anton, Ramona & Chenavaz, Régis Y. & Paraschiv, Corina, 2023. "Dynamic pricing, reference price, and price-quality relationship," Journal of Economic Dynamics and Control, Elsevier, vol. 146(C).
    25. Zhu, Xiaowei, 2016. "Managing the risks of outsourcing: Time, quality and correlated costs," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 90(C), pages 121-133.

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