Demand and distribution relationships in the ready-to-drink iced tea market: A graphical approach
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References listed on IDEAS
- Koen Pauwels & Imran Currim & Marnik Dekimpe & Dominique Hanssens & Natalie Mizik & Eric Ghysels & Prasad Naik, 2004. "Modeling Marketing Dynamics by Time Series Econometrics," Marketing Letters, Springer, vol. 15(4), pages 167-183, December.
- S. Baranzoni & P. Bianchi & L. Lambertini, 2000. "Multiproduct Firms, Product Differentiation, and Market Structure," Working Papers 368, Dipartimento Scienze Economiche, Universita' di Bologna.
More about this item
KeywordsDistribution; Market evolution; Time series; Measurement and inference; Retailing; Competitive analysis;
StatisticsAccess and download statistics
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