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The Use of Scents to Influence Consumers: The Sense of Using Scents to Make Cents

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  • Kevin Bradford

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  • Debra Desrochers

Abstract

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Suggested Citation

  • Kevin Bradford & Debra Desrochers, 2009. "The Use of Scents to Influence Consumers: The Sense of Using Scents to Make Cents," Journal of Business Ethics, Springer, vol. 90(2), pages 141-153, November.
  • Handle: RePEc:kap:jbuset:v:90:y:2009:i:2:p:141-153
    DOI: 10.1007/s10551-010-0377-5
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    File URL: http://hdl.handle.net/10.1007/s10551-010-0377-5
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    References listed on IDEAS

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    1. Turley, L. W. & Milliman, Ronald E., 2000. "Atmospheric Effects on Shopping Behavior: A Review of the Experimental Evidence," Journal of Business Research, Elsevier, vol. 49(2), pages 193-211, August.
    2. Friestad, Marian & Wright, Peter, 1994. " The Persuasion Knowledge Model: How People Cope with Persuasion Attempts," Journal of Consumer Research, Oxford University Press, vol. 21(1), pages 1-31, June.
    3. Michon, Richard & Chebat, Jean-Charles & Turley, L. W., 2005. "Mall atmospherics: the interaction effects of the mall environment on shopping behavior," Journal of Business Research, Elsevier, vol. 58(5), pages 576-583, May.
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    Citations

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    Cited by:

    1. Kechagia, Varvara & Drichoutis, Andreas C., 2016. "The effect of olfactory sensory cues on economic decision making," MPRA Paper 75293, University Library of Munich, Germany.
    2. repec:eee:joreco:v:24:y:2015:i:c:p:51-59 is not listed on IDEAS
    3. Girard, Marc & Girard, Anna & Suppin, Anna-Caroline & Bartsch, Silke, 2016. "The scentscape: An integrative framework describing scents in servicescapes," jbm - Journal of Business Market Management, Free University Berlin, Marketing Department, vol. 9(1), pages 597-622.
    4. repec:eee:soceco:v:70:y:2017:i:c:p:33-46 is not listed on IDEAS
    5. José Verissimo & Rui Alves Pereira, 2013. "The Effect Of Ambient Scent On Moviegoers’ Behavior," Portuguese Journal of Management Studies, ISEG, Universidade de Lisboa, vol. 0(2), pages 67-80.

    More about this item

    Keywords

    ambient scent; attitudes; behaviors; influence; marketing;

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