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A Lexical Analysis Of Mission Statements From Aacsb Accredited Business Schools

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  • James Suleiman

Abstract

College of Business mission statements can be a means to differentiation or an exercise in conformity. This article uses n-gram analysis to show that there are some lexical patterns distinctive to specific types of institutions and then employs Latent Dirichlet Analytics, a specific form of unsupervised topic modeling, to examine mission statement characteristics by a variety of institutional characteristics for institutions accredited by the Association to Advance Collegiate Schools of Business. There are certain words that were more common to specific types of institutions based on characteristics including region, Carnegie classification, initial accreditation year, and institutional control. A variety of topic models are examined but due to potential conformity in mission writing information and process sharing, there wasn’t sufficient variety in mission to differentiate adequate models based on the set of institutional characteristics used. Suggestions for further research are discussed.

Suggested Citation

  • James Suleiman, 2022. "A Lexical Analysis Of Mission Statements From Aacsb Accredited Business Schools," Business Education and Accreditation, The Institute for Business and Finance Research, vol. 14(1), pages 17-31.
  • Handle: RePEc:ibf:beaccr:v:14:y:2022:i:1:p:17-31
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    References listed on IDEAS

    as
    1. Christopher C. Morphew & Matthew Hartley, 2006. "Mission Statements: A Thematic Analysis of Rhetoric across Institutional Type," The Journal of Higher Education, Taylor & Francis Journals, vol. 77(3), pages 456-471, May.
    2. James Davis & John Ruhe & Monle Lee & Ujvala Rajadhyaksha, 2007. "Mission Possible: Do School Mission Statements Work?," Journal of Business Ethics, Springer, vol. 70(1), pages 99-110, January.
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    JEL classification:

    • M0 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - General
    • M1 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration

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